Market CEO - North Carolina and Virginia (, NC, United States)
HUMBLE VASCULAR SURGICAL CENTER INC
Market Chief Executive Officer (Market CEO)
Role Overview: Market CEOs are responsible for managing, overseeing, and growing their region and the facilities (hospitals and ASCs) in it (North Carolina and Virginia). Market CEOs serve as market leaders and track & help drive facility-level growth and performance, help identify, prioritize, and execute on key opportunities in their facilities (e.g., reduce overstaffing in key ASCs, grow new service lines), manage key regional relationships (e.g., physicians, health systems), help drive and implement key corporate priorities and initiatives in their facilities, help ensure high-quality patient care, and deliver and maintain smooth day-to-day operations.
Key Role Outcomes
- Primary outcome:
- Grow region revenue & AEBITDA across key region facilities and service lines
- Secondary outcomes:
- Maintain & strengthen relationships in key markets (e.g., physicians, health systems, partners, etc.)
- Drive implementation of SP best practices & standards in the region’s facilities (e.g., consistent roles, onboarding playbooks, staffing levels, etc.) and help build out and test new processes as helpful (e.g., new staffing level approach)
- Upskill Administrators to own day-to-day facility management and help drive facility-level growth; prepare and develop facility admins to effectively handle most facility-level challenges and opportunities (e.g., staffing, block time management, local physician relationships)
- KPIs:
- Case Mix (Service line & Acuity)
- Case Volume and Net Revenue Growth per facility, including service line information
- % progress towards division revenue/ AEBITDA goals
- Local De Novo Openings / M&A expansion vs Plan
Top Responsibilities & Activities (in order of priority)
- Manage, oversee, and grow SP facilities (hospitals and ASCs) across designated market(s)
- Develop region and facility-level growth goals (e.g., revenue, AEBITDA) in partnership with Division Presidents, facility administrators, Hospital CEOs (where applicable) and Division CFO
- Track and drive, by region and by facility, progress towards key revenue & AEBITDA goals; manage and run facility-level performance management system via standard, recurring meetings (e.g., monthly business reviews), dashboards, etc.
- Identify top opportunities for growth and cost-saving in their region (e.g., service line expansion, new partnership opportunity, staffing cost improvements)
- Act as a consultative leader for local admins to address key issues, optimize operations, and “put out fires” (e.g., discontented physicians)
- Help other key teams (e.g., Market Growth, Strategy) assess and close key growth opportunities within their region
- Manage key relationships with health systems, physicians, local players, etc.
- Help develop and nurture key relationships with key partners (e.g., health systems, physician groups) in the region
- Perform targeted on-site visits to maintain relationships and monitor performance
- Support BD functions as closers and occasionally participate in key meetings to add gravitas and build trust
- Coordinate with Practice management and local SP practice clinical leaders & admins as needed
- Join key board meetings for relevant facilities & relationships and serve (as applicable/needed) on facility-level boards
- Run recurring conversations with key local partners as helpful
- Join De Novo & M&A growth opportunity conversations early to build relationships in preparation for taking over future facilities post-integration
- Manage, support, and upskill Administrators
- Run regular check-in calls with facility Administrators/CEOs (e.g., bi-weekly check-in, monthly in-person visits)
- Support and help Administrators/Hospital CEOs (where applicable) develop key management skills to effectively oversee their facilities (e.g., drive day-to-day processes & best practices)
- Support Administrators/Hospital CEOs (where applicable) address complicated on-the-ground issues as needed (e.g., disgruntled physicians, complex workforce issues)
- Implement SP best practices and standardization across facilities
- Work and coordinate with corporate leaders and regional management teams to implement key corporate initiatives and improvements in the region’s facilities
- Support streamlining of Field & Corporate team cooperation and coordination as helpful (e.g., serve as liaison between corporate functions & Field Teams to collect key data, drive key initiatives on the ground, support Division President to collect feedback)
- Implement Corporate projects/initiatives where helpful / as needed
- Join key corporate touch points and meetings (e.g., quarterly board meetings, weekly team calls, weekly one-on-one admin syncs)
- Collect & share best practices within/across regions; support local facility as needed
- Maintain high-quality clinical results and outcomes for SP patients
- Consistently promote a patient-centered, “culture of safety” across all SP facilities and in key relevant meetings
- Monitor facility adherence with clinical best practices and key outcomes over time
- Support Clinical Quality by collecting & reporting on all key quality metrics
- Ensure all facilities remain up to date on permits, accreditation, and key paperwork
Reporting Lines
- Reports to: Division President
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