Vice President, Communications
Confidential
Vice President, Communications
About the Company
Rapid-growing healthcare technology (HealthTech) company
Industry
Information Technology and Services
Type
Privately Held, VC-backed
Founded
2022
Employees
1001-5000
About the Role
The Company is seeking a VP, Communications to spearhead the development of a next-generation communications function. This role is pivotal in shaping the brand's presence, with a focus on earning media rather than paid. The successful candidate will be responsible for maintaining the brand's cultural relevance and visibility, particularly in the health and wellness space. This includes owning the earned media strategy, building and nurturing relationships with a diverse range of media, and identifying opportunities to engage with cultural moments and trends. The VP will also oversee corporate and executive communications, ensuring that the brand's story is communicated effectively and in line with its consumer-first approach. Applicants for the VP, Communications role at the company should have a minimum of 15 years' experience in communications leadership, with a proven track record in brand management and earned media. The role requires a candidate with established relationships across various media and influencer channels, as well as experience in corporate, executive, and crisis communications. A consumer-brand mindset and the ability to operate in a credibility-sensitive category are essential. The ideal candidate will be a strategic thinker, a sharp writer, and a strong leader, capable of building and leading a high-performing communications team. While not mandatory, experience in a health, wellness, or scientifically regulated consumer category is a plus.
Hiring Manager Title
Chief Marketing and Communications Officer
Functions
- Marketing
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- ...successful candidate will be responsible for the company's strategic planning and management system, internal and company-wide communications, and the development of business processes to ensure the organization remains coordinated and accountable as it scales. This senior...
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