Go-To Market Manager
$103.45k - $197.73kUSAA
Why USAA?
At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.
Embrace a fulfilling career at USAA, where our core values - honesty, integrity, loyalty and service - define how we treat each other and our members. Be part of what truly makes us special and impactful.
We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.
The Opportunity
The Go-To-Market Manager, Ecosystem Go-to-Market (eGTM) for the Auto and Home Ecosystems is a central orchestrator responsible for driving adoption, integration, and performance of interconnected products and services. As an evangelist for the ecosystem vision and strategy, this role influences business alignment, works with marketing for execution, and partners closely with advice, member value, product, experience owners, and other teams to deploy cohesive eGTM initiatives.
Focused on the management, execution, and delivery of large-scale programs consisting of multiple projects (multi-year, large cost, scope, etc.) and/or the oversight and governance of programs to ensure alignment to the LoBs strategic imperatives and to monitor program health. Works to achieve multi-year program deadlines, scope, and overall program benefits. Supports cross-functional teams in the development and execution of change plans in accordance with USAA's change methodology or industry best practices.
This role is remote eligible in the continental U.S. with occasional business travel. However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.
What you'll do:
Define and maintain program strategies commensurate with the level of risk, size, and complexity to ensure individual efforts align with organizational goals.
Responsible for providing input and recommendations on multi-year business plans to deliver business capabilities and define execution approach to achieve business goals while reducing risk and delivering early business value.
Facilitate meetings with executive management and project / program sponsors to define solutions and delivery.
Prepare reports that provide stakeholders and management with status updates to include identifying risks or issues.
Perform analysis, root cause identification and development and recommendation of key work products.
Negotiate agreements, settle disputes equitably and diffuses situations.
Negotiate program tradeoffs with IT and the business as the program develops to ensure alignment of demand to capacity.
Adhere to EPMO processes, procedures, controls, standards, tools, and templates (as required).
Adhere to governance rigor required for work efforts.
Drive the adoption and sustainment of changes within the organization in compliance with USAA's Change Management methodology.
Ensure risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures. ?
What you have:
Bachelor's degree OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree. (Total of 10 years of relevant experience without bachelor's degree)
Minimum 6 years' project and / or program management experience, including experience defining a new program and/or managing large-scale projects.
Proficient experience in Principles of Project, Program or Portfolio Management to develop multi-year business plans.
Proficient knowledge of program efforts management tools and methodologies.
Understanding and demonstrated application of risk management policies and procedures.
Knowledge of program management methodology and techniques; program performance evaluation and change management principles.
Experience maintaining and reporting on work effort(s) budgets / methodologies.
Proficient experience in USAA's change management methodology or similar industry change management methodology.
Demonstrated experience using knowledge of the business, its products, and processes to assess program risks and rewards across multiple technologies and business goals. ?
What sets you apart:
US military experience through military service or a military spouse/domestic partner.
Experience leading a go-to-market strategy for auto and home ecosystems to increase member value.
Experience driving internal understanding, adoption, and alignment of ecosystem advice and "on/off ramps," securing buy-in across the association and motivating teams to deliver on shared goals.
Experience in auto or home buying, selling, or maintenance journeys and/or related marketing strategies to inform decisions and ensure member-centric design.
Influences the development of future advice and marketing roadmaps, ensuring integration with ecosystem strategy and optimal delivery of eGTM objectives.
Compensation range: The salary range for this position is: $103,450.00 - $197,730.00 .
USAA does not provide visa sponsorship for this role. Please do not apply for this role if at any time (now or in the future) you will need immigration support (i.e., H-1B, TN, STEM OPT Training Plans, etc.).
USAA will consider qualified applicants with a criminal history pursuant to the San Diego County Fair Chance Ordinance and the California Fair Chance Act. You do not need to disclose your criminal history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if USAA is concerned about a conviction(s) that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the back
ground report. Find out more about the Fair Chance Ordinance by visiting the San Diego County Office of Labor Standards and Enforcement webpage.
USAA will consider qualified applicants with a criminal history pursuant to the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act. You do not need to disclose your criminal history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if USAA is concerned about a conviction(s) that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report. Find out more about the Fair Chance Ordinance by visiting the Los Angeles County Office of Labor Standards and Enforcement website.
Compensation: USAA has an effective process for assessing market data and establishing ranges to ensure we remain competitive. You are paid within the salary range based on your experience and market data of the position. The actual salary for this role may vary by location.
Employees may be eligible for pay incentives based on overall corporate and individual performance and at the discretion of the USAA Board of Directors.
The above description reflects the details considered necessary to describe the principal functions of the job and should not be construed as a detailed description of all the work requirements that may be performed in the job.
Benefits: At USAA our employees enjoy best-in-class benefits to support their physical, financial, and emotional wellness. These benefits include comprehensive medical, dental and vision plans, 401(k), pension, life insurance, parental benefits, adoption assistance, paid time off program with paid holidays plus 16 paid volunteer hours, and various wellness programs. Additionally, our career path planning and continuing education assists employees with their professional goals.
For more details on our outstanding benefits, visit our benefits page on USAAjobs.com.
Applications for this position are accepted on an ongoing basis, this posting will remain open until the position is filled. Thus, interested candidates are encouraged to apply the same day they view this posting.
USAA is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
If you are an existing USAA employee, please use the internal career site in OneSource to apply.
Please do not type your first and last name in all caps.
Find your purpose. Join our mission.
USAA is unlike any other financial services organization. The mission of the association is to facilitate the financial security of its members, associates and their families through provision of a full range of highly competitive financial products and services; in so doing, USAA seeks to be the provider of choice for the military community. We do this by upholding the highest standards and ensuring that our corporate business activities and individual employee conduct reflect good judgment and common sense, and are consistent with our core values of service, loyalty, honesty and integrity.
USAA attributes its long-standing success to its most valuable resource: our 35,000 employees. They are the heart and soul of our member-service culture. When you join us, you'll become part of a thriving community committed to going above for those who have gone beyond: the men and women of the U.S. military, their associates and their families. In order to play a role on our team, you don't have to be connected to the military yourself - you just need to share our passion for serving our more than 13 million members.
USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.
California applicants, please review our HR CCPA - Notice at Collection ( here.
USAA is an EEO/AA Employer - applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, genetic information, sexual orientation, gender identity or expression, pregnancy, protected veteran status or other status protected by law.
- ...wellness and personalized medicine. Position Summary The Senior Marketing Manager will serve as the architect of ReviveRX's integrated B2B... ...supporting revenue growth Strong experience in sales enablement and go-to-market strategy Excellent messaging, positioning, and...SuggestedFor contractorsFreelanceWork at officeLocal areaRemote workShift workAfternoon shift
- ...Social Media Manager We're looking for a creative and strategic Social Media Manager who can own the brand's presence across all... ...community engagement, social listening, and reporting. Build go-to-market campaigns that drive revenue spikes and lower CPA. Define...SuggestedFlexible hoursShift workNight shift
- ...a national leader in a single generation with divisions in 17 markets, including Austin, Charlotte, Chicago, Cincinnati, Columbus, Dallas... ...and amenity features. Build effective partnerships with senior managers to determine specific product positioning, pricing matrix and...SuggestedWork experience placementWork at office
- ...Chief Marketing Officer (CMO) About the Company Globally distributed software platform providing testing management services Industry Information Technology and Services... ...for designing and executing a global go-to-market strategy, with a focus on driving...Suggested
- ...transforming our community through the power of sport. San Antonio Sports is seeking a creative, detail-oriented, and highly organized Marketing Manager to help bring our events, programs, and mission to life across marketing platforms. Reporting to the Director of Marketing &...SuggestedWork at officeWeekend workAfternoon shift
- ...who treat every meal as part of the job. Capability Built. Mission Ready. Here for the Full Journey. We are seeking a Senior Marketing Manager to lead and scale marketing initiatives across Aramark?s Salute program ? our military and defense food service brand...Contract workWork experience placementSeasonal work
- ## Marketing ManagerApplylocations: San Antonio, TXtime type: Full timeposted on: Posted Yesterdayjob requisition id: R-0000024032Why Join... ...that truly impacts lives.**Job Description:****Marketing Manager**### Role SummaryThe Marketing Manager reports to practice leadership...Weekday work
- ...Head of Brand Marketing About the Company Well-funded document platform Industry... ...-class product team to ensure a seamless go-to-market execution. The focus is on... ...of AI tools for a lean team. Hiring Manager Title Chief Executive Officer (CEO)...Agency work
- ...Marketing Manager The Marketing Manager is responsible for owning and executing marketing, communications, and demand generation initiatives, identifying opportunities for revenue growth. This person is a problem solver, attentive to details, ROI-focused, and a big-...
- ...Product Portfolio Manager This position is responsible for managing the product portfolio for the In-Store Bakery/Deli channel throughout... ...related to commercialization, pricing support, packaging, marketing materials and portfolio evaluation in order to deliver...
- ...primary focus of the role is to drive revenue, increase profit before taxes within their branch and other assigned branches in the market, and manage risk within their branch and other assigned branches in the market. Job functions also include maintaining a superior and...TraineeshipWork at officeLocal area
- ...quality products, all while being supported by strong leadership and a comprehensive and competitive benefits program. The Marketing Manager will develop and manage new and existing accounts in the Dallas/Fort Worth territory , promoting both bulk and bagged cement...Local areaWork from homeFlexible hoursNight shift
- ...true car enthusiast to lead our Sales & Marketing organization - someone who understands builders... ...You will own Vintage Air’s marketing-led go-to-market execution across: Digital and... ..., engineered products Creating and managing content across web, email, social, and video...Seasonal workWorldwide
- Position: Strategic Marketing Manager | Division: Marcom| Work Days: Monday - Friday| Hours of Operation: 8:00am 5:00pm Why Broadway Bank: We are one of the largest independently owned banks in Texas with offerings in personal and private...Work at officeMonday to Friday
$114.5k - $212.6k
...protecting our customers with inventive electrical solutions. nVent is seeking a dynamic and strategic ERICO Lightning Protection Market Manager to Representative the North American Market to lead demand creation and product expertise for our sales organization within the...Minimum wageFull timeTemporary workFor contractorsWork at officeLocal areaRemote workWork from homeWorldwideHome officeFlexible hoursNight shift- ...to increase the capture of University Family Care Plan prescriptions. Develops business plans and coordinates with the 340B program manager to contract with local pharmacies. Assesses purchasing accumulations to maximize replacement drug costs at 340B pricing and...Contract workLocal area
- ...Strategic Marketing Manager VP Racing is seeking a Strategic Marketing Manager to lead brand and marketing strategy across our global performance and consumer goods portfolio. This role will define, elevate, and expand the VP Racing brand - driving growth through innovative...Casual work
- ...Category : Marketing About TP TP is a global, digital business services company. We deliver the most advanced, digitally powered... ...We have an opportunity for a dedicated Event Marketing Manager to join the North America Field Marketing team to lead the strategy...Local areaRemote workWork from home
- ...who treat every meal as part of the job. Capability Built. Mission Ready. Here for the Full Journey. We are seeking a Senior Marketing Manager to lead and scale marketing initiatives across Aramark’s Salute program — our military and defense food service brand operating...Contract workWork experience placementSeasonal work
$38 - $40 per hour
...top financial client is looking for a superstar Senior Brand Marketing Manager to join it's team in San Antonio on a hybrid basis! Our client... ...What You'll Do Contributes to the development and delivery of go-to-market plans. Will handle up to 20 campaigns at one time. Facilitates...Temporary workWork experience placement$93k - $105k
...Victory Capital (NASDAQ: VCTR) is a diversified global asset management firm. We serve institutional, intermediary, and individual clients... ...(X), and LinkedIn. General Summary and Purpose: The Channel Marketing Manager will help develop and execute targeted marketing...Local areaFlexible hours- ...initiatives, as well as penetrating additional A&D markets. A strategic acquisition has been made,... ...a strategic-minded individual with a go-getter attitude, capable of shaping the... ...role as the business expands. Hiring Manager Title CRO Functions Business...
- ...Vice President, Marketing & Communications About the Company Dynamic healthcare technology... ...Provider Portal Revenue Cycle Management Solutions About the Role The Company... ...product lifecycle and its alignment to go-to-market success. The ideal candidate...
$70k - $82k
...SkillBridge Internship: Director of Sales and Marketing SkillBridge Industry Mentor: Juniper... ...To Apply: Apply to this posting and then go to and complete the SkillBridge interest... .... Juniper Village owns, operates and manages hospitality retirement communities in various...InternshipWork at office- ...B2B professional services firm. The successful candidate will be tasked with assessing, refining, and formalizing the company's go-to-market strategy by region and vertical, with a strong focus on driving both organic and inorganic growth. This role requires a passionate...
- ...candidate will be responsible for developing and executing the go-to-market strategy, driving new revenue growth, and enhancing the... ...ideal candidate will have a strong understanding of pipeline management, performance marketing, demand generation, and CRM/reporting...
- ...We are seeking a talented and results-driven Marketing Account Manager to join our team. The ideal candidate will have a deep understanding of marketing strategies, strong project management skills, and a proven track record of successfully managing client accounts. You...Local areaFlexible hours
- ...for driven and enthusiastic Event Sales Managers to lead our events and group sales efforts... ...bookings and to help establish PINSTACK as the go-to spot for fun and unforgettable group... ...parties, and corporate outings. Marketing & Outreach: Collaborate with the Marketing...Work at officeLocal areaImmediate startFlexible hoursAfternoon shift
- Event Sales Manager San Antonio, TX Who We Are Based in San Antonio, Texas, Zachry Hotels... ...corporate, social, wedding, and group markets. Conduct sales calls, site tours, menu... ...by Agency. Already applied? Go to TalentReef to see your application Position...Contract workTemporary workWork at officeFlexible hoursAfternoon shift
$20k - $80k
...Marketing Representative PuroClean, a leader in emergency property restoration services... ...Marketing Representative takes pride in going above and beyond customer expectations in... ...hiring decisions will be made by the management of this franchisee. All inquiries about...Work at office
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Go-To Market Manager. Be the first to apply!
- marketing manager food San Antonio, TX
- chief marketing officer remote San Antonio, TX
- internet marketing manager San Antonio, TX
- senior director digital marketing San Antonio, TX
- director of field marketing San Antonio, TX
- market sales manager San Antonio, TX
- director content marketing San Antonio, TX
- marketing manager beauty San Antonio, TX
- integrated marketing director San Antonio, TX
- account based marketing manager San Antonio, TX

