Senior Marketing Specialist

Senior Marketing SpecialistU.S. Bancorp Asset Management's Marketing Group is seeking a full-time Senior Marketing Specialist to serve as the primary marketing lead for national, cross-brand, and non-regional initiatives including key solution support and our firmwide thought leadership program. This role will be an integral part of Marketing's Strategy and Planning team, responsible for driving enterprise-level strategies across our client segments. The Senior Marketing Specialist partners closely with distribution leadership, product management, sales enablement, and subject-matter experts to elevate our national presence through integrated marketing, thought leadership, and strategic content development. This role is ideal for a proactive, strategically minded marketer who thrives in a matrixed environment and can independently lead complex, high-visibility initiatives.Key responsibilities include:Lead marketing support for our Outsourced Chief Investment Officer (OCIO) business, First American Funds (FAF) family of money market and multi-asset funds, consultant relations team, and other specialized solutions.Manage large scale, non-regional initiatives across brands and channels, including bank channel marketing, conferences, sponsorships, email marketing, and competitive messaging in client segments.Drive the creation and execution of marketing materials including email campaigns, one pagers, speaking presentations, advertisements, webinars, and other client-ready materials in collaboration with internal and external stakeholders.Partner closely with the regional specialists (East, Midwest, California & West) and our local government investment pool (LGIP) specialist to coordinate national messaging, share insights, and ensure alignment between regional initiatives and enterprise-level strategies.Collaborate closely with sales, product, legal/compliance, and other marketing partners to ensure accuracy, consistency, and brand alignment.National Thought Leadership Management:Drive the creation, alignment, and deployment of enterprise level thought leadership and collateral for economic, investment, and client-segment-specific topics.Partner with internal experts to translate technical expertise into client friendly narratives.Collaborate with regional and product specialists, as well as the branding & communications team, to ensure national thought leadership is informed by, and aligned with, local client needs and trends.Basic Qualifications:Bachelor's degree, or equivalent work experienceSix or more years of related experience in marketing and marketing strategy with proven ability to deliver resultsPreferred Skills/Experience:Bachelor's degree required; advanced degree or industry certifications a plus.Minimum of six or more years of experience in marketing, financial services, asset management, or a related field.Exceptional project management skills, including the ability to independently lead complex, multi stakeholder initiatives from planning through execution.Highly organized and detail driven, with proven ability to manage multiple concurrent projects, deadlines, and shifting priorities in a fast moving, matrixed environment.Expertise using project management tools such as Microsoft Planner, task boards, workflows, and collaborative dashboards to track progress, manage workstreams, and ensure alignment.Strong strategic thinking and content development capabilities, with experience transforming technical concepts into client ready materials.Excellent written and verbal communication skills, including experience coordinating across legal/compliance, sales, and product teams.Proficiency with Microsoft Office; experience with CRM, email marketing platforms, Adobe tools, and content management systems preferred.Demonstrated ability to work independently while maintaining strong cross functional collaboration.The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.Benefits:Healthcare (medical, dental, vision)Basic term and optional term life insuranceShort-term and long-term disabilityPregnancy disability and parental leave401(k) and employer-funded retirement planPaid vacation (from two to five weeks depending on salary grade and tenure)Up to 11 paid holiday opportunitiesAdoption assistanceSick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by lawU.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.Pay Range: $92,820.00 - $109,200.00