Senior Google Ads Specialist
Huzzle
Senior Google Ads Specialist
At Huzzle, we connect exceptional talents with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries such as SaaS, MarTech, FinTech, and EdTech. Unlike an outsourcing agency, we place you directly with a client where you're hired in-house as a valued member of their team.
Role Type: Full-time
Engagement: Independent Contractor
We are seeking a highly experienced and results-driven Senior Google Ads Specialist to lead the strategy, execution, and optimization of paid search campaigns across Google Ads. This role is ideal for someone who thrives in a performance marketing environment, understands advanced PPC strategies, and has a proven track record of driving ROI through Google Search, Display, YouTube, and Performance Max campaigns.
You'll work closely with marketing, creative, and analytics teams to build scalable advertising systems that increase conversions, reduce acquisition costs, and maximize campaign performance.
Key Responsibilities
- Develop, launch, and manage high-budget Google Ads campaigns across Search, Display, YouTube, Shopping, and Performance Max.
- Conduct keyword research, competitor analysis, audience targeting, and campaign structuring to improve ad performance.
- Monitor campaign KPIs including ROAS, CPA, CTR, conversion rates, and quality scores.
- Optimize bidding strategies, ad copy, landing pages, and audience segments for continuous improvement.
- Implement and manage conversion tracking using Google Tag Manager, GA4, and other analytics tools.
- Generate performance reports and provide actionable insights to stakeholders.
- Perform A/B testing on ads, creatives, and landing pages to improve conversion performance.
- Collaborate with design and content teams to create compelling ad creatives and messaging.
- Stay updated on Google Ads platform changes, automation trends, and PPC best practices.
- Support strategic growth initiatives and identify opportunities to scale paid acquisition campaigns.
Vacancy posted 4 days ago
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