Bilingual (Spanish & English) Digital Marketing Specialist (Paid Media | US & LATAM)

Bilingual Digital Marketing Specialist (Paid Media | US & LATAM)Help companies grow across borders through data-driven digital marketing.Ayuda a empresas a crecer en mercados internacionales mediante marketing digital basado en resultados. We're looking for a bilingual digital marketer who can execute high-performing PPC campaigns, conduct market-readiness audits, and other digital marketing initiatives to help clients expand into the U.S. and LATAM markets.The RoleThis isn't just a campaign execution role. You'll be the person clients rely on to drive real growth through PPC and digital marketing, especially as they expand between the U.S. and LATAM markets.That means you're not just launching campaigns. You're understanding what success looks like, connecting the dots, and making sure the work we do actually moves the needle. You'll be part execution specialist, part problem-solver, and part strategic partner.You'll also work across English- and Spanish-speaking markets. Clear, confident communication in both languages is essential.What You'll OwnValidate market opportunitiesAnalyze search demand, keyword trends, and audience behavior to assess market potentialIdentify how buyers research, compare, and engage within the client's industryDeliver a data-backed audit outlining opportunities, risks, and recommended entry strategiesDrive performanceBuild, manage, and optimize PPC campaigns across search, display, and socialContinuously improve performance based on data, not guessworkTest, iterate, and find what actually worksTurn data into actionAnalyze campaign performance and identify what's working (and what's not)Make clear, confident recommendations to improve resultsKeep a close eye on KPIs like leads, revenue, and ROASWork directly with clientsCommunicate performance, insights, and next steps clearlyHelp clients understand why things are happening — not just what's happeningBuild trust by being reliable, proactive, and thoughtfulContribute to strategyProactively bring ideas to the table. You don't wait to be askedSupport campaign planning and help shape direction when neededThink beyond individual campaigns to overall growthWhat Success Looks LikeCampaigns improve consistentlyClients trust your recommendations and rely on your insightYou spot opportunities before they become problemsYou're not just executing - you're helping drive decisionsWho You AreYou've spent a few years in PPC and know how to get things done, but you're also ready to take more ownership.3–4 years of hands-on experience executing and optimizing PPC campaigns (Google Ads required)Fluent in Spanish and English (written and verbal)Comfortable working directly with clients and explaining performance clearlyStrong analytical mindsetAble to manage multiple campaigns and priorities without things slippingDetail-oriented and accountableYou don't need to know everything. But you should be:Highly accountable: you take ownership of your workDriven: you take initiative, push things forward, and don't wait to be told what to doAdaptable: you stay ahead in a fast-changing spaceDetail-oriented: without losing sight of the bigger pictureCurious: you want to understand the why behind performanceIt's a Plus If You…Have experience with international or multilingual campaignsHave worked with LATAM marketsUnderstand basic SEO conceptsHave agency experienceAbout DOMSince 2006, Direct Online Marketing has helped businesses grow through data-driven digital marketing. We emphasize a disciplined, transparent approach, and we won't be outcommunicated.We're a mid-sized agency where you can actually move the needle. You'll work with a team that's collaborative, accountable, and serious about doing great work (while still being people you enjoy working with).We also take our "No Jerks" policy seriously.How We WorkFlexible, hybrid scheduleWork remotely 4 days per week, with in-office collaboration on Thursdays (10am–3pm)We operate on a standard 40-hour week, with flexibility in your schedule as long as you're online during core hoursFrom time to time, you may be required to adjust your schedule to support client needs, key initiatives, or campaign priorities. Additionally, allow for flexibility to adjust your schedule to collaborate across U.S. and LATAM time zonesCompensation & Financial BenefitsCompetitive salary + annual performance-based increases401(k)Health & WellnessMedical, dental, and vision coverageShort-term disabilityTime Off & BalancePTO + Paid holidays + floating holidayAnnual volunteer dayParental leaveGrowth & DevelopmentOngoing training and developmentClear structure and alignment through EOS (Entrepreneurial Operating System)Team & Culture"No Jerks" policyRegular team events and collaborationReady to Apply?If you're excited to do meaningful work, grow your skills, and help clients expand across borders, we'd love to hear from you.Direct Online Marketing is an Equal Opportunity Employer (EOE).