Senior Account Executive
$50k - $100kDope Marketing
Account Executive
DOPE Marketing is a direct mail automation platform serving thousands of home service businesses across the United States. We've grown from a startup to a $28M+ revenue company in just over six years by building technology that makes direct mail as easy as running a digital ad. Our platform combines data-driven targeting, automated campaign management, and a full-service print and mail operation, all accessible through software that our clients use every day.
This is the most versatile sales seat at DOPE Marketing. We're looking for an Account Executive to own a book of accounts that aren't yet on a paid subscription and turn them into revenue.
Here's the opportunity: every time someone places a print order with us (yard signs, door hangers, postcards, EDDM, business cards), they automatically get a free DOPE platform account. That's 20 to 30 new free accounts coming in every single day. We also have thousands of previous buyers and churned subscribers sitting in a database, waiting to hear from someone who actually knows what they're talking about.
Your job is to reach out to those accounts, understand the business owner's situation, and figure out the right next step: a reorder, a print purchase, a platform subscription, or a full demo. You're not locked into one product or one pitch. You can sell anything that isn't bolted to the table: postcards, yard signs, subscriptions, EDDM campaigns, print bundles, whatever moves the needle for that specific customer.
This is warm outbound. These people already know us. They've already bought from us. You're not cold calling strangers. You're showing real business owners what they're missing and closing the gap.
If you've worked in activation, retention, or inside sales and you know how to read a customer, pick the right solution, and close, this role was built for you.
What You Will Own:
- Outbound outreach to free accounts, previous print buyers, and lapsed subscribers via phone, email, and text
- Qualifying each account: understanding their business, their history with DOPE, and the right next step
- Selling across the full product line: print orders, postcard and EDDM campaigns, platform subscriptions, and bundled packages
- Conducting platform walk-throughs and demos when the customer is ready to explore the full software
- Reactivating churned subscribers by diagnosing what went wrong, presenting solutions, and closing them back onto the platform
- Converting free accounts and one-time buyers into paid monthly subscribers
- Hitting monthly revenue targets across activations, print sales, and subscription upgrades
- Logging every interaction, outcome, and next step accurately in the CRM
- Providing weekly feedback to leadership on objections, friction points, and what's working
What We Are Looking For:
- 2+ years of experience in inside sales, account activation, retention, or customer success
- Proven track record of converting warm leads or lapsed customers into revenue
- Comfortable making 100+ outbound calls per day. The phone is your primary tool.
- Ability to adapt your pitch based on the customer's situation, not just a script
- Strong product demonstration skills. You show value, not just features.
- Comfortable selling across multiple products and price points within the same conversation
- CRM proficiency (Salesforce/Hubspot experience is a plus)
- Experience selling to small business owners in home services, SaaS, or marketing services is a strong plus
- Competitive, goal-oriented, and self-directed. You own your pipeline and your number.
This Role Is Probably Not For You If
- You're uncomfortable with high-volume outbound. This is a phone-first role.
- You need a different script for every product. You'll need to think and adapt on the fly.
- You've never been held to a revenue number. We track it, and you'll own yours.
- You avoid hard conversations. Business owners are direct and they'll tell you exactly where they stand.
- You're looking for a role with one product and one playbook. This role has breadth by design.
- You blame leads when you're not closing. These are warm accounts. The close is on you.
Compensation:
On-target earnings: $50,000 to $100,000+ (Salary is negotiable and includes commission aside from your base pay)
Commission structure spans print sales, subscription activations, subscription upgrades, and reactivations. Every product you sell counts toward your number. The reps who learn the full platform and sell across all channels will earn the most.
Our Culture:
We value direct communication, personal accountability, and critical thinking. We don't hire people who nod their heads and go through the motions. We hire people who see problems, say something, and fix them. If you need someone to hold your hand every step of the way, this isn't the place for you. If you thrive when given real ownership and the trust to figure things out, you'll love it here.
Our leadership team operates on EOS (Entrepreneurial Operating System), and we expect every team member to own their number, hit their rocks, and communicate openly when something isn't working. We'd rather hear a hard truth on Monday than discover a hidden problem on Friday.
How to Apply:
Submit your resume and a brief note answering this question:
You have a list of 50 people who bought from a company once and never came back. You have a phone, an email, and no script. Walk us through how you'd approach the first week
Applications without this answer will not be considered.
A Hybrid work environment may be available upon successful completion of onboarding and satisfactory performance.
Pay: $50,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- Health insurance
- Paid time off
Application Question(s):
- How many years of experience in inside sales, account activation, retention, or customer success do you have?
Ability to Commute:
- Saint Paul, MN 55121 (Required)
Work Location: In person
Dope Marketing$130k
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