Area Sales Coordinator
Peachtree Group
Area Sales Coordinator
The Area Sales Coordinator provides critical administrative and operational support to the hotel's sales department. This role ensures seamless execution of events, group bookings, and client communications by handling event detailing, preparing Banquet Event Orders (BEOs) and group resumes, coordinating rooming lists, managing wedding and meeting space blocks, and responding to reservation requests. The Area Sales Coordinator will serve as the on-site liaison for clients during events, ensuring all details are executed to the highest standard while supporting revenue growth and guest satisfaction.
Key Responsibilities:
- Event & Group Detailing
- Manage the detailing process for events and group bookings turned over by the sales team, ensuring all client preferences, requests, and logistics are captured and communicated to operational teams.
- Prepare and distribute accurate BEOs and group resumes, including timelines, menu selections, room setups, AV needs, and other event details.
- Maintain updated and organized event files for easy access by hotel staff.
Client Interaction & On-Site Support
- Serve as the go-to contact for clients while events are in-house at your in-person hotel.
- Meet and greet clients upon arrival to ensure satisfaction and address any last-minute needs.
- Provide exceptional customer service to foster repeat business and positive referrals.
Rooming Lists & Block Management
- Coordinate and manage rooming lists for all group bookings, ensuring accuracy and timely updates.
- Oversee all room-only wedding blocks and meeting space-only bookings, ensuring contracts and details are current.
- Process reservation requests for corporate accounts as needed.
Collaboration & Communication
- Work closely with Sales, Catering, Banquets, Reservations, and Operations teams to ensure alignment on all group and event details.
- Lead or participate in BEO meetings, ensuring operational teams understand all requirements.
- Proactively communicate changes or updates to relevant departments.
Revenue Optimization & Upselling
- Identify opportunities to upsell services such as AV, dcor, specialty menus, or additional meeting space when appropriate.
- Support sales initiatives and promotions to help meet or exceed revenue goals.
Administrative Support
- Maintain accurate records of client interactions, event changes, and special requests.
- Update event management systems and CRM software with all relevant information.
- Assist with the preparation of contracts, proposals, and reports as needed.
Physical Requirements:
- Ability to frequently lift, carry, and transport objects weighing up to 50 pounds or more.
Qualifications:
- Experience: Prior experience in hotel sales, event coordination, or customer service preferred.
- Skills: Strong interpersonal and communication skills; ability to handle multiple priorities in a fast-paced environment. Experience with Hilton and Marriott brands preferred.
- Detail-Oriented: Meticulous attention to detail in managing event logistics and client requests.
- Technology: Proficient in Microsoft Office Suite, hotel sales/event software (e.g., Delphi) and hotel PMS systems (e.g. PEP, Power of M)
- Flexibility: Ability to work evenings, weekends, and holidays as business needs dictate.
- Team Player: Ability to collaborate effectively across multiple departments and hotels while working independently on assigned tasks.
Peachtree Group provides a comprehensive benefits package, including medical, dental, vision, disability, and life insurance. We also offer a generous 401(k) retirement match. To support work-life balance, we provide Paid Holidays and Paid Time Off. Additional perks include access to our Employee Assistance Program and Fund.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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