SEO Specialist

Career / Superstar SEO Specialist Description — Are you an MVP at SEO? Do you implement more strategies than a wartime 5-star general? When it comes to keyword research, are you a lead-pipe lock? Then perhaps you’re precisely the superstar SEO/PPC Analyst twoxfour needs. We’re seeking an enthusiastic, detail-oriented Search Engine Optimization Specialist to join our growing team. In this role, you’ll be responsible for implementing on-page and off-page optimization strategies, conducting in-depth keyword research, and analyzing website performance metrics to drive organic growth. But that’s not all. The ideal candidate has a strong grasp of current SEO best practices, technical skills to troubleshoot issues, and the ability to adapt strategies to meet evolving search engine algorithms. So, if you’re gaga for Google Analytics and the like, give us a shout...we just might be the perfect fit! Responsibilities Provide SEO support to strategic, technical, and creative teams. Perform comprehensive keyword research to guide content creation and optimization. Optimize website content, including meta tags, headlines, and images. Conduct regular site audits to identify and resolve technical SEO issues. Monitor and analyze website performance using Google Analytics, Google Search Console, SEMRush, and Looker Studio. Collaborate with content creators and web developers to ensure SEO best practices are properly implemented. Build and manage backlinks to improve site authority and search visibility. Stay up-to-date with the latest SEO trends, algorithm changes, and industry developments. Report on progress and provide insights to improve SEO campaigns and achieve traffic and conversion goals with internal teams and external clients. Qualifications 2+ years of experience in search engine optimization or related fields. Proficiency with Google Sheets (Excel). Proficiency with SEO tools such as SEMrush, Ahrefs, Screaming Frog, or similar platforms. Strong analytical skills and experience with Google Analytics, Google Search Console, Bing Webmaster Tools, & Looker Studio Working knowledge of HTML, CSS, and basic JavaScript as it pertains to SEO. Solid understanding of content marketing principles and their relationship to SEO. Excellent communication and organizational skills. Familiarity with CMS platforms, such as WordPress or Shopify. Basic understanding of local SEO, including Google Business Profile and local listing optimization. Familiarity with schema markup and structured data is a plus. General knowledge of A/B testing and conversion rate optimization is a plus. Interest in AI and automation and how they can improve SEO workflows. Accountability A people-first, flexible work style that supports both collaboration and autonomy. Benefits include: health insurance, vision insurance, dental insurance, commuter benefits, Simple IRA, paid time off, paid parental leave and STD/LTD insurance and more. Salary Range: $60,000 - $75,000: DOE #J-18808-Ljbffr