Manager, Campaign Operations
MSLGROUP
Manager, Campaign Operations
As the Manager, Campaign Operations, you will play a pivotal leadership role within the ERM Advertising Operations team. You will guide and develop a team of Campaign Analysts responsible for delivering high-performing retail media campaigns for our partners. Your impact will be felt through the operational excellence you drive, the strategic oversight you provide, and the cross-functional collaboration you lead to ensure campaigns launch flawlessly, optimize effectively, and deliver measurable results. You will be both a hands-on expert and a people leader, elevating team performance while shaping the processes, tools, and standards that power ERM's campaign delivery engine.
What You'll Achieve
- Lead and manage the daily workflows, priorities, and development of a team of Campaign Analysts supporting advertiser media campaigns.
- Oversee the successful setup, launch, optimization, and performance of campaigns across Epsilon Retail Media, social, search, and banner channels.
- Own end-to-end campaign optimization to ensure pacing, critical metric achievement, and full delivery.
- Establish and implement accounts specific standards and operational workflows for the team.
- Troubleshoot and resolve delivery or technical issues in partnership with Client Integration Engineering (CIE) and other internal teams.
- Develop and maintain the Ad Ops campaign performance optimization playbook and standard operating procedures.
- Support and standardize onboarding processes for new retail partners and new ERM product delivery tools.
- Identify and implement automation and efficiency improvements across campaign delivery and reporting.
- Serve as a trusted expert on ERM campaign performance, providing data-driven insights and context to internal and external partners.
- Lead team training, process development, and AI/automation initiatives with minimal oversight.
- Partner closely with Client Solutions, Sales, Retailers, Analytics, Media Delivery, and Operations to deliver best-in-class customer service and campaign outcomes.
Who You Are
- What You'll Bring with You
- 8–10 years of Ad Operations experience in a fast-paced environment.
- Proven success developing and rolling out SOPs, training teams, and implementing new workflows, products, and platforms.
- Strong analytical skills with experience building reporting and data models and translating insights into action.
- High attention to detail, strong multitasking abilities, and comfort working under pressure.
- Critical thinker with a proactive, self-motivated approach to problem-solving.
- Strong interest in technology, data-driven solutions, and operational excellence.
- Ability to work both independently and collaboratively across teams.
- Excellent written, verbal, and presentation communication skills with internal team members and external partners.
- Demonstrated thought leadership in careful planning and improving operational efficiency.
- Strong organizational and time-management skills with the ability to manage timelines and deliverables effectively.
- Why You Might Stand Out from Other Talent
- Experience managing and developing ad operations teams, including senior-level professionals.
- Background in ecommerce media, retail media, or search platforms—or the ability to learn quickly.
- Working knowledge of retail, ecommerce, and the broader digital advertising landscape.
- Bachelor's degree in advertising, Marketing, Communications, or a related field.
$89.3k - $192.3k
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