MARKETING COORDINATOR

Description Now Hiring: Marketing Coordinator Sames Auto Group Are you passionate about creating engaging content, growing brands, and connecting with audiences? Do you thrive in a fast-paced environment where creativity meets strategy? Sames Auto Group is looking for an experienced Marketing Coordinator to help elevate our digital presence, execute impactful marketing campaigns, and strengthen our connection with customers across multiple brands and locations. If you're equal parts creative thinker, content creator, project manager, and social media strategist—we want to meet you!

RESPONSIBILITIES

Manage day-to-day activity across all social media platforms including posting, scheduling, and community engagement (comments, messages, etc.) Develop, implement, and manage social media strategies aligned with business goals Create, edit, and publish engaging content including text, images, and video across platforms Monitor and respond to customer interactions while maintaining brand voice and professionalism Coordinate and execute marketing initiatives including campaigns, sponsorships, and events (on-site and off-site) Manage logistics, timelines, and budgets related to marketing events and campaigns Collaborate with Marketing, Marcom, and BDC teams to ensure campaigns reach target audiences effectively Analyze performance metrics using platform analytics, GA4, and Meta tools to optimize campaign performance Identify trends, high-performing content, and opportunities for growth within the social media landscape Maintain compliance with brand standards and ensure all content aligns with company guidelines Assist in answering customer questions through social platforms in a timely and helpful manner Support additional social media efforts across multiple rooftops or brands as needed Maintain strong organization and attention to detail across all projects Perform additional duties as assigned by management Requirements

QUALIFICATIONS

Advanced proficiency in social media platforms including Facebook, Instagram, TikTok, Pinterest, X, and LinkedIn Strong content creation and copywriting skills Experience with design tools such as Adobe Illustrator, Photoshop, and Lightroom Solid understanding of SEO, keyword research, and Google Analytics (GA4) Strong understanding of marketing concepts and campaign strategy Excellent organizational skills and attention to detail Ability to manage multiple projects and meet deadlines in a fast-paced environment Strong communication skills with a customer-focused mindset Ability to work collaboratively in a team environment Bachelor’s degree in Marketing, Communications, PR, or related field preferred In lieu of a degree, a strong portfolio and/or relevant certifications or coursework may be considered Minimum of 5 years combined experience in social media marketing, content creation, or copywriting preferred Familiarity with content creation tools and analytics platforms #J-18808-Ljbffr Harlingen Ford