Director OR Vice President, Earned Media

Who We Are At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action. We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that break through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. We believe our work can and should contribute to an equitable world. Location NY / LA / Miami Our Flexible Work Policy We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week, in our office, client offices, on the road, or at an industry event. For those outside the NYC hub, you will be asked to be in person to attend meetings, events, or team meetings. There will also be in-person opportunities for you to connect with others who live in your hub to collaborate and work together. Role Media Relations Director or VP to join our growing Lifestyle team. Who You Are + What You’ll Bring 6-8 years in earned media relations for Director 8+ years in earned media relations for VP (Ideally) NYC based and excited to be in-person with clients, teams and press for key connection points, meetings and moments Experience serving as the senior media lead on accounts; provide sound media counsel to brand + PR team leads as well as C‑Suite level Ability and proven experience in building thoughtful media relations strategies that go beyond block‑and‑tackle and obvious solutions An expert at getting earned media for brands in creative, innovative, and breakthrough ways that get clients excited, in both planned and opportunistic ways A positive attitude that brings insightful pivots and recommendations on how to improve mediability when needed An energetic, dynamic culture maven with a finger on the pulse of what’s being talked about in consumer media A passion for earned press and maintaining your rolodex Willingness and excitement to: Travel once a month for client events as a press entertainer or for major client meetings – think music festivals, concert series, etc. Spend time beyond office hours maintaining press relationships and reporting back to teams and clients on key intel Interest in working on spirits & beer brands, as well as CPG brands Ability to provide client counsel on tough media situations and be solutions-orientated Experience wrangling press, photographers, talent etc. at big‑ticket events, moments, etc. to get the assets needed for strong earned coverage Experience in media training for marketing/brand teams and celebrity spokespeople Experience managing junior team members and leading a small media/pitch team during activation moments, ability to pivot and flex to reach KPIs What We’ll Bring A workplace that’s alive with courage, ideas, respect and humanity Professional growth and development programs to help advance your career Comprehensive health care and wellness plans for your entire family A 401(k) Savings Plan and Flexible Spending Accounts Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays Additional Perks: Family Leave, Well‑Being Programs, and Commuter Benefits Salary Director: $101,000 – 135,000 VP: $136,000 – 165,000 per year Please note: Actual title and compensation will be determined based on factors such as relevant experience, skills, and qualifications. (New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.) M Booth & Associates is an equal‑opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. #J-18808-Ljbffr MBOOTH DESIGN LTD