Digital Marketing Manager
Abbott
Title Digital Marketing Manager Location Alameda, CA Duration 6 Month Assignment 100% onsite Responsibilities Contribute to the development and execution of digital marketing strategies across corporate and divisional platforms. Support the implementation of cross-division and cross-site marketing features and user experiences. Identify opportunities to enhance digital innovation and leverage existing capabilities across teams. Execute digital strategies for corporate marketing digital assets, including websites and online tools. Monitor consumer behavior and analyze digital performance data to generate actionable insights. Support SEO initiatives to improve search visibility and optimize the value of Abbott’s online portfolio. Track and report on website, campaign, and channel performance using established metrics and tools. Conduct competitive and marketplace analysis to inform digital strategy and optimization efforts. Execute short- and long-term digital marketing plans and tactical programs. Support the implementation of multi-channel campaigns, ensuring consistency across digital touchpoints. Assist in managing website content updates, enhancements, and optimization initiatives. Provide recommendations for improving content and functionality based on user needs and data insights. Partner with internal teams, divisions, and external agencies to execute digital initiatives. Provide guidance on digital marketing best practices, tools, and processes when needed. Support cross-functional efforts related to customer lifecycle management and engagement strategies. Collaborate with teams to enable alignment across divisional digital marketing efforts. Support adherence to enterprise digital marketing policies, standards, and processes. Ensure digital activities align with corporate brand guidelines and requirements. Assist in maintaining consistency across digital touchpoints and customer experiences. Participate in training and knowledge-sharing initiatives related to digital marketing. Stay informed on emerging digital technologies, trends, and best practices. Identify opportunities to improve digital performance and recommend enhancements. Contribute ideas to evolve digital capabilities and improve user experience across platforms. Strong understanding of digital marketing channels and tools Working knowledge of SEO, analytics, and website optimization Ability to translate insights into actionable recommendations Effective collaboration and stakeholder communication skills Awareness of industry trends, competitive dynamics, and digital innovation Years Experience 8+ years with a minimum of 6+ years in a technology role. Skills Requires knowledge of enterprise-wide systems, Internet technologies, and experience with developing and implementing various digital marketing strategies and programs. Education Bachelor's Degree: Bachelor's degree in Marketing, Business, or IT Master's Degree: MBA preferred Consultants Eligible Benefits Upon Waiting Period Medical and Prescription Drug Plans Dental Plan Vision Plan Health Savings Account (for High-Deductible Health Plans) Flexible Spending Accounts (Health, Limited Purpose, Dependent Care, Commuter Parking and Commuter Transit) Supplemental Life Insurance Short Term Disability (coverage varies by state) Long Term Disability Critical Illness, Hospital coverage, Accident Insurance MetLife Legal, MetLife ID Fraud, and MetLife Pet Insurance 401(k) #J-18808-Ljbffr
- ...Digital Marketing Manager / Domain Delivery Lead The Digital Marketing Domain Delivery Lead is responsible for driving the strategy, governance, and successful delivery of Salesforce Marketing Cloud (SFMC) solutions that enable personalized, omnichannel customer engagement...Suggested
WinWire
Alameda, CA3 days ago $145k - $160k
...biology. We look forward to our DNA products making an impact. About the Role Ansa Biotechnologies is recruiting for a Digital Marketing Manager to join the Marketing team. This high impact role will develop and manage multi-channel digital initiatives to drive brand...SuggestedPermanent employmentContract workFor contractorsFor subcontractorWork at officeLocal areaAnsa Biotechnologies, Inc.
Emeryville, CA5 days ago- ...Marketing Communications Strategist - Duration:5 Months Location: Hybrid (Oakland, CA) Location Requirement Submit local... ...environment is highly preferred. Strong project management capabilities. Experience in communications, customer communications...SuggestedLocal area
Spectraforce Technologies
Oakland, CA3 days ago $65k
...Coordinator, you will lead day to day project management activities for Blue State’s mix of... ...SMEs) to develop and deliver thoughtful marketing communications programs or platform/product... ...and love to explore the use of new digital platforms and tools. Our energy and our...SuggestedFull timeTemporary workWork at officeRemote workFlexible hours$114k - $228k
...division where we are focused on helping people with diabetes manage their health with life-changing products that provide accurate... ...levels with our new sensing technology. The Brand Manager, HCP Marketing, Peer to Peer will take a significant role in the development and...SuggestedContract workWork at officeWorldwide$130.7k - $261.3k
...division where we are focused on helping people with diabetes manage their health with life-changing products that provide accurate... ...our new sensing technology. As Senior Brand Manager, Government Marketing U.S.you will assist in developing marketing strategies and tactics...Worldwide- ...operations program for the Cleaning portfolio. This role drives in-market execution, optimization, and governance across campaigns,... ...this role, you will:-In descending order of importance:Campaign management and execution. Maintain and own live media plans from launch- manage...Full timeSummer workFlexible hours
- ...Comfort Homesake is seeking a Volunteer Social Media Manager to help grow our online presence and share our mission that no one should have to live or die alone. This role includes creating and scheduling content, highlighting our programs and impact, engaging with our...Remote workFlexible hours
COMFORT HOMESAKE INC
Oakland, CA2 days ago $100k - $190k
...to build on via Science Foundry. We are seeking a Social Media Manager to own Science's social channels and take our social program to... ...insights, trends, and conversation opportunities to the broader marketing team Own social analytics and reporting, telling a clear story...Full timeLocal areaRemote workFlexible hoursScience , Inc.
Alameda, CA4 days ago$100k - $200k
...division where we are focused on helping people with diabetes manage their health with life-changing products that provide accurate... ...responsible for implementing and maintaining the effectiveness of HCP Marketing system.What You’ll Work OnWorking with the HCP Marketing Team,...Local areaWorldwide$170k - $195k
...ve brought groundbreaking innovations to market, like Just Egg and GOOD Meat, and we’re just... ...from concept through execution across digital, social, email, product launches, consumer... ..., and new international markets. Manage agencies, freelancers, and vendors while...Full timeFreelanceLocal areaFlexible hours- ...Duration: 06 Months Overview Client is looking for a Performance Marketing Specialist to help drive new user growth across multiple paid... .... As a member of the Growth Marketing Team, you'll partner to manage and optimize campaigns across our core payments business and...Remote work
$114k - $228k
...lives. We’re focused on helping people manage their health more effectively and comfortably... ...launches, educational initiatives, and marketing campaigns and deliver corresponding... ...with Medical Affairs, Regulatory, Legal, Digital Operations, and agency partners to execute...WorldwideShift work- ...financial advice to your clients. A role as a Market Executive in Emerging Middle Market... ...is typically smaller in recognition of management responsibilities. Your team will typically... ...preferredStrong technology experience; digital background preferred Excellent...
$130.7k - $261.3k
...division where we are focused on helping people with diabetes manage their health with life-changing products that provide... ...QualificationsBachelors Degree with at least 4-6 years of experience in CRM, digital marketing, or product marketing or MBA with 1-3 years of related...WorldwideShift work$120k - $163k
...joining the Dolls Kill crew.Applicant and Candidate Privacy NoticeAbout the RoleOur Performance Marketing Manager role represents a unique opportunity to leverage your digital marketing expertise to have an outsized impact at one of the most dynamic DTC brands on the...Full time- ...Oakmont Management Group’s Ivy Living community in Oakland seeks a Sales and Marketing Director to lead outreach, qualify prospects, and guide moves into new homes. You will partner with the Executive Director and VP of Sales to craft a cutting-edge marketing plan and...
Ivy Living
Oakland, CA3 hours ago $117.44k - $176.16k
We are so glad you are interested in joining Sutter Health!Organization:SHSO-Sutter Health System Office-ValleyPosition Overview:This position is responsible for imaging project implementation and development.*Experience with PACS, viewer, and cloud image sharing is highly...Full timeWork at officeShift work$135k - $155k
...Kill crew.RequirementsPaid Media Strategy & ExecutionDevelop and manage paid media strategies across Meta (Facebook/Instagram), Google... ...e-commerce, merchandising, creative, and brand teams to align marketing efforts with product and promotional calendars.Provide forecasting...Full timeShift work- ...Eko Health, based in Emeryville, CA, is seeking a Paid Social Marketing Manager to lead strategy, execution, and optimization of paid social channels including Meta, TikTok, and more. This data-driven role handles large budgets and collaborates with cross-functional teams...
Ekohealth
Emeryville, CA20 hours ago $148.7k - $297.3k
...focused on helping people with diabetes manage their health with life-changing products... ...technology. SummaryReimagine the future of digital health by empowering people living with diabetes... ...a highly competitive glucose monitoring market.Own the creative vision end-to-end, from...Worldwide$180k
...we are, the better our work will be.We are excited about our future and the role you play in our company!Job DescriptionAs the Marketing Manager you will be responsible for:Defining the Consumer TargetMining deep consumer insightsTurning consumer insights into actionable...$114k - $228k
...accurate glucose monitoring is the foundation of any diabetes management plan, so we’re committed to continuous improvement in the way patients... ...measure, track and analyze glucose levels.As a Manager of Market Access Forecasting, you will support the quarterly Managed Care...WorldwideShift work$130.7k - $261.3k
...we are focused on helping people with diabetes manage their health with life-changing products that provide... ...CRM ecosystem, including new product launches, digital enhancements, and lifecycle transitions.You will own the marketing strategy for Libre patient support programs,...WorldwideShift work$180k - $200k
...Instrumentl is seeking a Head of Growth Marketing to lead its demand generation efforts. This role involves building a multi-channel engine, optimizing conversion funnels, and collaborating across departments. The ideal candidate will have over 8 years of experience in...Medium
Oakland, CA4 days ago$181.5k - $257k
...Associate Digital Marketing Director – Web Email page is loaded## Associate Digital Marketing Director – Web Emaillocations: Alameda, CAtime... ...indications.**ESSENTIAL DUTIES/RESPONSIBILITIES:*** Plan and manage promotional website and email tactics that drive increased awareness...Work experience placementWork at officeLocal areaFlexible hoursExelixis
Alameda, CA3 days ago$60k - $75k
...platforms for some of the world's most active digital advertisers. We operate at the... ...About the Role We're hiring an Account Manager to own forecasted revenue, associated relationships... ...client services, or influencer/creator marketing ~ Experience in a role where you owned...Full timeWork at officeRemote workFlexible hoursSeismic
Oakland, CA1 day ago$60 - $70 per hour
...Overview Innova Solutions is immediately hiring for a Brand Manager . Position type: Full-time Contract. Duration: 6 months. Pay Range... ...accuracy and maximize distribution opportunities & retailer support. MARKETING ACTIVATIONS: 25% of TIME Lead integrated marketing campaigns –...Full timeContract workTemporary workWork experience placementImmediate startWorldwideFlexible hoursInnova Solutions
Emeryville, CA3 days ago$85k - $100k
...Position Summary: The Mid-Market Account Executive position is a subject matter expert... ...Team and interact with local Account Managers and Regional Managers within each sector.... ...Process, Depositions, Discovery, Records, Digital and Investigations. Our success comes through...Local areaRemote workMonday to FridayFirst Legal Network LLC
Oakland, CA5 days ago- ...Head of Growth Marketing About the Company Top-tier marketing agency Industry Marketing and Advertising Type... ...growth engine, architecting systems for sustained growth, and managing performance marketing across multiple channels while maintaining...
Confidential
Oakland, CA5 days ago
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to Digital Marketing Manager. Be the first to apply!
