Senior Digital Marketing Executive
AQL Software Solutions
Role & responsibilities Work with the content and creative teams to develop marketing content for the website, blogs, social media, and video assets, including content promoted through YouTube. Plan and execute multi-channel marketing campaigns for monthly webinars, newsletters, and other marketing initiatives using email marketing and digital promotion tools. Manage end-to-end webinar activities, including planning, setup, promotion, attendee management, execution, follow-up, and reporting, with hands‑on experience using GoTo Webinar . Manage and maintain the company website using WordPress , including creating and updating web pages, landing pages, blog posts, images, links, and other website content. Manage the daily operations of SEO activities, including on-page SEO, keyword optimization, website content optimization, and performance monitoring. Plan, create, schedule, and manage social media posts across relevant platforms, with a strong focus on LinkedIn marketing. Generate and maintain weekly marketing reports covering website traffic, social media engagement, SEO performance, webinar performance, email campaigns, paid campaigns, leads, and other key marketing metrics. Manage video creation activities from concept development and scripting through production, editing coordination, publishing, and promotion. Create, manage, monitor, and optimize organic and paid digital marketing campaigns, including Google Ads . Coordinate with and manage the content and creative teams in developing brochures, flyers, banners, presentations, and other marketing collateral for conferences and events. Create professional pre-sales presentations and marketing collateral for prospective clients. Provide pre-sales support by assisting in the development of solutions, presentations, proposals, and other sales enablement materials for prospects and leads. Track campaign performance and use marketing analytics to recommend improvements and optimize future marketing initiatives. #J-18808-Ljbffr AQL Software Solutions
$145k - $210k
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