Marketing Manager

The Planet Group is seeking a MarketingManager to join one of our well‑known global pharmaceutical clients.

• Pay : $50-$55/hr depending on experience (W2 and benefit options)
• Location : Hybrid in Lake County, IL (T-TR onsite)
• Duration : 1 year (potential to extend/convert)
• Travel : 10%

Marketing Manager Responsibilities:

• Development and execution of high-impact marketing tactics that are innovative and executable to support healthcare decision makers. This includes supporting the creation and pull through of marketing materials throughout the review process.
• Requires the ability to provide in-depth insights based on product / market assessments, understand the changing healthcare landscape, and assimilate key stakeholder feedback to make strategic & tactical recommendations.
• Collaboration and partnership with internal cross functional stakeholders and external partners to ensure integration and consistency of business strategy alignment.
• Close partnership and alignment required with brand colleagues to support brand priorities and indication launches.
• Work with Market Access teams to understand payer policies and drivers to quality access and proactively identify potential opportunities and conceptualize solutions using creativity and innovation.
• Effectively track and manage marketing budget for areas of responsibility. Consistently manage multiple projects to deliver high-quality work product in a timely fashion.
• Track detailed launch execution on payer formulary adoption.
• Continually evaluate the effectiveness of marketing programs and recommend changes in strategy or tactics as appropriate.
• Proactively support the account teams through ongoing communications of marketing programs.
• Serve as Market Access lead on the Integrated Operations Team to ensure executional launch alignment.

Marketing Manager Qualifications:

• Bachelor's degree in marketing or related field.
• Minimum of 3+ yearspharma marketing experience required.
• Experience with Veeva.
• Apply marketing concepts in the development of marketing plans and programs including portfolio value story, SWOT analysis, competitive assessment, market research, marketing objectives/strategies, account segmentation-based engagement.
• Excellent communication (oral, written, and presentation) and interpersonal skills.
• Experience working with payer policy documents.
• Strong planning and organization skills, attention to detail, execution urgency, and follow-through.
• Analytical skills including analysis and tracking of budgets.

Preferred Qualifications:

• Advanced degree/MBA or previous sales/marketing experience.
• Experience working in multiple therapeutic categories.
• Launch experience, market access experience, and/or account executive experience preferred.

Key Competencies:

• Strong collaboration and team orientation, with experience accomplishing results through others and influencing others without direct authority.
• Efficient project management and communication capabilities along with strong analytical and strategic thinking skills.
• Knowledge of market trends and competitive practices related to health systems and group practices.
• Execution of Goals following the company's Ways of Working.
• Solid understanding of market access environment.

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