Marketing Coordinator

Marketing Coordinator

The Marketing Coordinator is the steward of SPD's marketing content, maintaining the project library, image archive, resumes, brochures, presentation files, and social media channels that the business development team draws on for every proposal and client interview. The Marketing Coordinator documents new projects as they begin, keeps existing materials current as work progresses, and produces polished deliverables on proposal deadlines. It requires a detail-oriented, organized person who enjoys design and wants to grow within a collaborative, deadline-driven marketing and business development team.

Key Responsibilities

• Add new projects to OpenAsset as they are opened, drawing project start date, marketing description, client reference, contact, and phases of work from the winning proposal.
• Keep existing project records accurate and complete, updating them as new information, milestones, and awards become available.
• Upload new project photography to OpenAsset and the marketing server, tagged and filed so the team can find it quickly.
• Maintain records of image licenses and usage rights for all photography commissioned by SPD and confirm rights before images are used in external materials.
• Create project folders on the marketing server and build them out as information and imagery come in.
• Write project descriptions and develop new project sheets, confirming copy and photo selections with the project manager.
• Refresh existing project sheets with updated descriptions and stronger imagery as projects are completed and photographed.
• Update staff resumes annually and as needed throughout the year, including every sector-specific version, using project lists provided by each team member.
• Maintain SPD's sector-specific marketing brochures, adding new projects and imagery as they become available.
• Build a PowerPoint/Keynote presentation slide set for each project once photography is available, and keep it current in the project folder.
• Produce presentations for client interviews and shortlist meetings in partnership with Business Development and the principals.
• File final versions of all interview presentations in the master presentation folder.
• Manage printing and binding of hard-copy proposals, and ship them to clients on time.
• Keep the office stocked with shipping and proposal supplies, and plan ahead so that printing and delivery never put a deadline at risk.
• Plan and maintain a regular posting calendar for SPD's LinkedIn and Instagram channels.
• Generate social media content using SPD's existing templates, photography, and media library, keeping every post consistent with the SPD brand.
• Own all social media copywriting, writing clear and engaging captions and posts that showcase completed projects, awards, team news, events, and firm milestones.
• Coordinate with project managers and designers to gather photography and stories worth sharing.
• Track engagement and follower growth, and share what's working with the team.

Qualifications

• Bachelor's degree in marketing, communications, graphic design, or a related field, or equivalent experience.
• Two to four years of marketing coordination experience, ideally at an architecture, engineering, design, or other professional services firm.
• Intermediate Graphic design experience, with a portfolio showing layout, print, and digital work.
• A solid grounding in core marketing functions, including content development, brand consistency, collateral production, social media, and campaign and event coordination.
• Strong writing and editing skills, with the ability to turn technical project information into clear, engaging descriptions and posts.
• Highly organized, with the ability to manage many files, versions, and deadlines at once without losing accuracy.
• Comfortable working with project managers, designers, and principals, and following up to get the information needed.

Skills and Tools

• Adobe InDesign, Photoshop, and Illustrator (required)
• Intermediate knowledge of AI tools, including Claude and OpenAI's ChatGPT, for drafting, editing, and producing marketing content
• PowerPoint and Keynote
• Microsoft Word, Excel, and Outlook
• Social Media scheduling tools and basic analytics
• OpenAsset or a similar digital asset management system
• Basic photo editing, file management, and print production knowledge

SELBERT PERKINS DESIGN WILL NEVER:

• Conduct interviews through Google Hangouts;
• Send emails from free, insecure accounts such as Gmail, Yahoo, or Hotmail
• Ask for money
• Request that you purchase equipment for which the company would later reimburse you
• Require you to provide personal information, such as your driver's license or social security number, during an interview (this happens later during the background check process).

Selbert Perkins Design is an equal opportunity employer. All qualified candidates are encouraged to apply.