Senior Product Marketing Manager

RiskExec is a compliance analytics platform that helps financial institutions navigate regulatory requirements, reduce risk, and operate with confidence. As we continue to grow, clear and credible positioning of our platform is critical to how we engage the market and support revenue.

The Senior Product Marketing Manager owns how RiskExec’s platform is positioned, understood, and sold. You translate complex capabilities into clear, differentiated messaging and build the enablement, proof, and narratives that support effective sales conversations across segments.

This is a highly cross‑functional role working with Product, Sales, and Customer Experience to ensure that what we build is clearly understood by the market and consistently communicated in a way that drives adoption and revenue.

Location
We are open to U.S. based remote candidates; however, priority will be given to those located in or near our primary office locations, including Washington, DC and Knoxville, where we operate in a hybrid‑by‑design model. We will next prioritize candidates in Chicago.

What You Will Own

The end‑to‑end product positioning and messaging frameworks across RiskExec’s platform and modules, differentiated by segment (banks, credit unions, mortgage lenders)

Sales enablement: pitch decks, solution overviews, competitive battlecards, objection‑handling frameworks, and deal‑specific narratives

Customer advocacy program: case studies, reference accounts, speaking engagements, and evidence of measurable customer outcomes

Competitive intelligence: structured tracking of competitor messaging, product developments, and market positioning that directly informs sales conversations

Go‑to‑market narrative for new product capabilities: shaping how features are introduced, positioned, and adopted

Market intelligence on regulatory shifts and evolving buyer needs to inform messaging and positioning updates

How You Will Drive Impact
You are accountable for how RiskExec is represented in the market and in sales conversations. Your work ensures that positioning is consistent, credible, and effective across the full sales cycle. You partner closely with Sales leadership to identify gaps in messaging, refine narratives based on deal feedback, and improve consistency across enterprise opportunities.

Decision‑making authority
You own the product narrative. You decide how capabilities are framed for the market. You have direct access to Product leadership to shape launch strategy and to Sales leadership to ensure enablement assets land.

Cross‑Functional & Executive Interfaces

Sales:

Primary consumer of your work. You equip them with narratives, battlecards, and deal‑specific support. You support active deals, refine messaging based on real conversations, and ensure enablement is adopted.

Product:

Partner on translating roadmap into market‑ready positioning. Balance completeness with clarity and readiness.

Customer Experience:

Your pipeline for customer proof. You depend on CX to surface success stories and product impact data. You support renewals and increases.

Demand Generation:

You supply the messaging architecture and content narratives that fuel campaigns and programs.

VP Marketing:

You report directly here and are accountable for product positioning, prioritization, and how product marketing drives overall marketing performance and revenue outcomes.

AI Transformation:

Your partner on the application of AI across messaging, enablement, and customer insights. Collaborate to test and scale approaches that improve positioning clarity, content velocity, and sales effectiveness.

Qualifications
Required (Non‑Negotiable)

5–8+ years in B2B SaaS product marketing or customer marketing

Demonstrated experience supporting enterprise or upper mid‑market sales teams

Proven ability to translate complex software capabilities into clear, compelling market messaging

Experience building sales enablement assets and competitive positioning that is actively used in deals

Strong cross‑functional collaboration with Product, Sales, and Customer Experience

Preferred (Additive, Not Gating)

Experience marketing to banks, credit unions, or mortgage lenders

Background in regulatory technology, compliance software, or financial analytics

Familiarity with complex enterprise buying cycles involving multiple stakeholders and extended timelines

Traits That Win at RiskExec

You default to action over perfection. You ship enablement assets that are 90% right today rather than 100% right next quarter.

You think in systems. You build messaging frameworks and competitive architectures, not one‑off decks.

You stay close to customers, translating their real‑world constraints, regulatory pressure, and workflows into clear, relevant messaging.

You earn credibility with Sales by being in the opportunities, not above them. You listen to call recordings, join pipeline reviews, and refine messaging based on what actually progresses opportunities.

You learn quickly in complex domains, ramping on regulatory context and product depth without slowing execution.

Why This Role Matters
RiskExec’s platform delivers measurable outcomes for customers operating under regulatory scrutiny, and our customers consistently see and validate that value in their day‑to‑day operations. However, that depth of impact is not always clearly understood by the broader market or consistently communicated across segments, limiting how effectively it translates into both everyday sales conversations and more complex enterprise cycles.

This is the role that closes that gap. You take what customers already experience and make it visible, credible, and compelling to the market across all segments. You ensure RiskExec is consistently understood as a differentiated partner in compliance and risk management, strengthening how we show up in both high‑stakes enterprise deals and broader market conversations, and directly influencing how buyers evaluate our platform.

Benefits

Youll receive a competitive compensation and benefits package, including health, dental, vision, and 401(k) with company match.

#J-18808-Ljbffr