Latin America Marketing Manager
NinjaOne
DescriptionAbout the Role We are seeking a high-impact Latin America Marketing Manager to the lead regional marketing strategy and execution across Latin America. This role is responsible for driving pipeline, accelerating revenue growth, and increasing brand awareness through integrated marketing programs supporting both direct and with channel partner. Reporting into the Americas Field Marketing organization, this individual will partner closely with Sales, Channel Sales, Alliances, Product Marketing, Demand Generation, Digital Marketing and Marketing Operations to build scalable campaigns that generate measurable business outcomes for both our internal IT and MSP business. The ideal candidate has experience marketing across multiple Latin American countries, understands regional nuances, thrives in a high-growth SaaS environment, and is fluent in English and Spanish, with Portuguese strongly preferredLocation - Hybrid in Tampa, FL What You’ll be Doing Marketing Strategy Develop and execute the Latin America regional marketing strategy aligned to corporate revenue objectives Build integrated quarterly marketing plans that support pipeline generation, customer acquisition, channel growth and customer expansion opportunities Manage LATAM marketing budgets and optimize investments based on ROI and business impact Identify new market opportunities and recommend investments across countries, industries and segments Field Marketing Partner with the field sales team to develop territory-specific marketing plans. Own the full lifecycle of LATAM field marketing programs from planning through execution, including event logistics, vendor management, budget management, lead flow coordination, sales follow-up and performance measurement Design and execute the face-to-face & digital programs including regional events, sponsorships, executive programs, customer programs, webinars, trade shows and account-based marketing initiatives Support pipeline acceleration through targeted campaigns aligned to sales priorities. Create localized marketing experiences that resonate with regional buyers while maintaining global brand consistency Channel & Partner Marketing Develop joint marketing plans with distributors, resellers, MSPs, VARs, GSIs, and strategic alliance partners. Build scalable channel marketing programs that drive pipeline, channel engagement and customer acquisition Ensure channel programs and campaigns complement and are aligned with direct and channel sales motions Collaborate with LATAM channel account managers to execute campaigns, events, webinars, digital programs and demand generation initiatives Track channel and direct marketing performance and recommend optimization opportunities Integrated Campaign Execution Execute multi-channel marketing campaigns across digital, email, social, webinars, events, and content syndication Collaborate with NinjaOne’s localization team for LATAM needs Work cross-functionally with Digital, Product Marketing, Creative, Content, Communications, Corporate Events, Demand Generation, ABM and Marketing Operations to deliver high-quality campaigns Ensure campaign execution follows established operational processes, timelines, and budgets Sales Partnership Serve as a trusted marketing advisor to the LATAM sales, SDR & customer success teams Participate in territory planning and quarterly business reviews Align marketing investments to regional sales priorities Provide visibility into campaign performance, pipeline contribution, and ROI Analytics & Reporting Measure campaign performance across pipeline, sourced revenue, influenced revenue and conversion rates Present monthly & quarterly business reviews highlighting marketing impact and investment recommendations Leverage Salesforce & Tableau to make data driven decisions Continuously optimize programs based on performance insights Other duties as needed About You 5–8+ years of B2B marketing experience, preferably within enterprise software, SaaS, cybersecurity, or IT Experience supporting both direct sales organizations and channel partner ecosystems Proven success executing integrated regional marketing programs that generate measurable pipeline Experience managing field events, webinars, executive programs, and channel partner campaigns Strong understanding of channel marketing, MDF and co-marketing initiatives Experience working with cross-functional global teams Understanding of the LATAM market including laws and cultural nuances Strong project management and organizational skills with the ability to manage multiple priorities Excellent communication and presentation skills Ability to travel throughout Latin America (approximately 40%) Bi-Lingual (English & Spanish or English & Portuguese preferred) You align with our values Curiosity, Integrity, Kindness, Humility, & Builders and are committed to creating an environment where these values flourish in our teams About Us NinjaOne unifies IT to simplify work for nearly 40,000 customers in 140+ countries. The NinjaOne Unified IT Operations Platform delivers endpoint management, autonomous patching, backup, and remote access in a single console to improve efficiency, increase resilience, and reduce spend. By automating IT and managing all endpoints, organizations give employees a great technology experience at work. NinjaOne is obsessed with customer success and has retained a 98% customer satisfaction score for more than 5 years. What You’ll Love We are a collaborative, kind, and curious community. We honor your flexibility needs with full-time work that is hybrid remote. We have you covered with our comprehensive benefits package, which includes medical, dental, and vision insurance. We help you prepare for your financial future with our 401(k) plan. We prioritize your work-life balance with our unlimited PTO. We reward your work with opportunity for growth and advancement. Additional Information This position is NOT eligible for Visa sponsorship. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, genetic information, marital status, veteran status, or any other status protected by applicable law. We are committed to providing an inclusive and diverse work environment. #LI-MK1 #LI-Remote #Li-Hybrid #BI-Remote #BI-Hybrid
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