Digital Analytics Senior Analyst

Role Description

Are you ready to join a growing team that puts a premium on productivity and has an award-winning culture centered around transforming talented employees into effective business leaders? Then BHG Financial is the place for you.

The Digital Analytics Senior Analyst will build, optimize and maintain our digital platforms’ analytics data and reporting. Your technical expertise, attention to detail, and strong collaborative mindset will make both you and the team successful.

What You'll Do

• Build, optimize and maintain our digital platforms’ web analytics data and reporting.
• Deliver weekly reporting and insights to leadership.
• Conduct deep dives and analysis on trends and recommend optimizations to improve website performance.
• Partner with our Paid Digital, Email/Direct Mail, and Analytics teams to provide insights that help improve our marketing initiatives, campaigns and customer journeys.
• Optimize Adobe Analytics implementations across our websites and platforms to ensure data is accurately captured and reported.

Qualifications

• 3-5 years of experience with Adobe Analytics or Google Analytics.
• Experience with Quantitative Analysis and communicating Web Analytics to stakeholders.
• Familiarity with SQL coding is a plus.
• Excellent communication and organizational skills, with the ability to foster long-term relationships.
• A keen attention to detail, a self-starter mindset with minimal supervision required.
• Ability to work under tight deadlines and effectively manage multiple projects at once.

Requirements

• Travel requirement: Within the first 6 months of employment, all employees will travel to attend the BHG All Oars Experience. Following this event, ongoing travel is minimal—approximately 5% annually—for team on-sites, meetings, and cross-functional collaboration.
• Work Authorization: This role is not eligible for employer-provided immigration sponsorship. To be considered, applicants must already possess valid U.S. work authorization that will not require sponsorship now or in the future.

Benefits

• Medical/Rx/Dental/Vision coverage for employees and their eligible family members.
• Competitive PTO and vacation policies.
• 1 Friday off each month for Wellness Weekends.
• Company 401(k) plan with employer contributions after one year.
• Company-sponsored training and certification opportunities.
• Quarterly award ceremonies where top achievers are celebrated and receive additional bonuses.
• Ongoing volunteer opportunities to give back to the community through our BHG Cares program.