North America GTM Product Marketing Manager - Los Angeles
$121.6k - $232.65kTikTok
Get AI-powered advice on this job and more exclusive features. Responsibilities The North America Go-to-Market team is responsible for bringing priority global products to market and driving their adoption and growth in the region. We are looking for an experienced Go-to-Market Lead who will define and execute strategies for scaling adoption of one or more high-impact advertising solutions, creating tailored approaches for different client segments. This role will partner closely with cross-functional teams to ensure successful launches, ongoing adoption, and measurable business impact. This is an individual contributor role. Responsibilities
- Identify opportunities to drive adoption of TikTok ad products that enhance the native experience and meet client objectives.
- Define the Go-to-Market and sales enablement strategy, manage the product lifecycle end-to-end, and collaborate with cross-functional teams to deliver effective training, marketing, operational processes, and demand-generation efforts.
- Analyze market trends, diagnose business challenges, identify client needs, and develop both short- and long-term strategies to grow adoption and revenue.
- Lead alignment and execution across key stakeholders to deliver on Go-to-Market priorities.
- Partner with global product teams, vertical activation teams, centers of excellence, business marketing, learning & development, and other stakeholders to ensure market readiness and ongoing product success.
- 7+ years of direct experience in product marketing, strategy & operations, or a related field, with a proven track record of managing the go-to-market strategy of a product or portfolio of products from early testing through launch and sustained growth.
- 5+ years of experience in performance advertising.
- Strong track record of influencing product teams, executive leadership, and cross-functional partners.
- Demonstrated adaptability and ability to thrive in fast-paced or startup-like environments.
- Comfortable engaging with both technical and business stakeholders at all levels.
- Excellent problem-solving skills with the ability to define challenges and propose effective solutions.
- Quick learner with strong judgment, creativity, and strategic thinking.
- Outstanding documentation, presentation, communication, organizational, and analytical skills, with experience applying them in cross-functional and global contexts.
- Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
- Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
- Exercising sound judgment.
$100.2k - $148.32k
2K is looking for a Manager, Integrated Marketing in Los Angeles, CA. This role focuses on the execution of North America marketing campaigns, ensuring alignment with global strategies. With 4-6 years of experience in marketing, specifically in gaming, the ideal candidate...Suggested$93k - $105k
...engagement among fans and players across North America and all over the world. Now is your... .... Department Commercial & Marketing Location Los Angeles The Position Reporting organisationally... ...Marketing, the Marketing Promotions Manager will be a key member of the FIFA26 Commercial...SuggestedWork experience placementLocal areaShift work- ...Description The Head of Marketing & PR leads all... ...SUSHISAMBA's North American... ...positioning SUSHISAMBA Los Angeles as one of the city... ...communication and project management skills. Working... ...across North America, managing... ...press events and product launches, influencer...SuggestedLocal areaNight shift
- Black Crows is looking for a Marketing Manager to drive growth in North America from their Los Angeles office. The ideal candidate has over 5 years of experience in the ski or outdoor industry and strong relationships with media and retailers. This role includes responsibilities...SuggestedRemote jobWork at office
$166.6k - $232.8k
As the Publishing Product Management Lead, Americas, you will play a critical role in... ...Your deep understanding of market trends, player behavior, and... ...is anchored in strong North America market expertise,... ...Fair Chance Act, the City of Los Angeles Fair Chance Initiative for...SuggestedTemporary workLocal areaFlexible hours- 2K Games, Inc. in California is seeking a Manager, Global Go-to-Market for North America to support the delivery of marketing campaigns within Global GTM frameworks. You will work with regional stakeholders and cross-functional teams to implement campaign plans, manage...
$100k - $130k
Manager, Global Go-to-Market, NAM, Core Games Who We Are 2K publishes some of the most recognized video... ...The Manager, Integrated Marketing - North America is an execution-focused role responsible... ...campaigns within established Global GTM frameworks. This role partners...Full time- A fast-growing SaaS company in Los Angeles is seeking a bold, creative Product Marketing Manager, Content to lead their go-to-market strategies and improve search visibility. The ideal candidate has over 3 years of B2B SaaS marketing experience and is skilled in writing...
$118k - $176k
...is composed of designers, product/program managers, and interactive engineers... ...We’re looking for a Product Marketing Manager to join our Lens team... ...Inc.!What you’ll doOwn GTM and growth strategy across... ...Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for...Full timeLive inWork at officeLocal area$80k - $85k
HOURGLASS COSMETICS — Assistant Manager, North America Brand Marketing (Hybrid Role) Connected by creativity and... ...cosmetics with high-performance products, innovative formulas, and award-winning... ...functional partners Support execution of 360 GTM activations, coordinating logistics...InternshipWork at office$106k - $134k
The Senior Product Marketing Manager will own go-to-market strategy and narrative... .... Key Responsibilities GTM Strategy & Launch Leadership... ...Hybrid office locations in Los Angeles, San Francisco, Toronto, and... ...Mississippi, Nebraska, New Mexico, North Dakota, Rhode Island, South...For contractorsWork at officeLocal areaWork from homeFlexible hoursShift work- Affirm is looking for a Product Marketing Manager to help shape product strategy and lead go-to-market initiatives in Los Angeles. This role requires strong cross-functional collaboration for optimal product marketing and client engagement. The ideal candidate has 7+ years...Remote jobFlexible hours
$123.68k - $254.64k
...with the people behind the product.Discover a career where you... ...looking for a Senior Ads Product Marketing Manager to shape the future of... ...turn findings into product and GTM recommendations.Partner with... ...office. San Francisco, CA; Los Angeles, CA; New York, NY; Chicago,...Work at officeLocal areaRemote workRelocationRelocation package- ...internationally respected design practice is seeking a full-time Marketing Director based in Los Angeles, CA. The firm’s work spans a diverse portfolio of... .... Produce high-quality marketing collateral and manage all submittals, ensuring deadlines are met and materials...Full timeWork at office
$3,750 per month
...intimacy, and real human connection. In Los Angeles, the Sofar experience has its own... ...position for a scrappy, culturally wired marketer who lives and breathes Los Angeles. You... ...shooting, editing, posting, community management, all of it In addition to your day to...Full timeContract workLocal areaRemote workNight shift$84k - $90k
Market Manager On/Off Premise - Los Angeles We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown‑Forman. Being a part of Brown‑Forman means you will grow both personally and professionally. You will have the...Temporary workWork at officeLocal areaNight shiftWeekend work- ...demolition services — ranked 3rd in Demolition by ENR's 2023 Top Specialty Contractors — is looking for a Subsurface Market Manager to join our team in Los Angeles. For over 65 years, we've led the industry with precision, safety, and cutting-edge technology. Now we're...For contractorsWork at officeShift work
$80.37k - $98.23k
...to driving innovation and launching new products, we’re building a range of tailored... ...Job Description The Payment Solutions Market Manager is an individual contributor sales role... ...with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California...Contract workTemporary workWork experience placementLocal areaRemote work$77k - $88k
About Us Do you see yourself as a marketing manager? What's your passion? At IHG we're interested... ...hotel brand. The InterContinental Los Angeles Downtown is located in the Wilshire Grand... ...strategies to maximize hotel revenue production and identify digital marketing...Local areaWorldwideShift work$215k - $225k
The Role We’re looking for a Staff Product Marketing Manager, Revenue to define how Linktree's monetization... ...go-to-market strategy Define GTM strategy for major revenue initiatives... ...for roles based in San Francisco and Los Angeles. Final offers depend on multiple factors...Casual workWork at officeRemote workHome office- ...North America Premium Menswear Market Development Manager Our customer is a professional manufacturer focused on custom-made boutique men's Apparel, dedicated... ...customization services from design to production to meet clients' pursuit of unique style and exceptional...
$160k - $288k
...Senior Product Marketing Manager Playa Vista, CA About Crexi Commercial real estate is one of... ...Marketing Manager to join our team hybrid in Los Angeles. What You'll Do: As Senior... ...broader marketing strategy. Lead GTM for new features and products, including...Local areaRemote workHome officeFlexible hoursShift work$135k - $165k
...Sr. Product Marketing Manager Chicago, Illinois, United States; Irvine, California, United States; Los Angeles, California, United States What You'll Do Viant is seeking a hands-... ...Product Marketing Manager, Commercial GTM to shape how our sales organization positions...Work experience placementLocal area$130k - $150k
...Director of Marketing Location: Los Angeles, CA (In-Person) About the Role We're seeking an experienced Director of Marketing to lead our... ...strategies across social media, SEO, paid search, and email Manage and optimize Google Ads campaigns to drive foot traffic...Local area$150k - $185k
Senior Marketing Manager, Embedded Finance JOB TITLE: Senior Consumer Marketing Manager, Embedded Finance LOCATION: Los Angeles, CA (Hybrid; 2-3 days in office) REPORTS TO: Director of Consumer... ...business development, operations, product, marketing, design, and legal teams...Work at office- ...professional to spearhead initiatives across North America, building strong relationships with... ...to contract close, delivering market insights to guide product decisions in a fast-paced... ...excellent negotiation and project management skills, and the ability to navigate...Contract work
$165k - $205k
...About the Team: The Marketing Data Science & Analytics... ...impact across brand, product, and financial... ...measurement and analytics for North America, South America, and... ...Collaboration: - Manage relationships with measurement... ...headquarters are in Los Angeles and Singapore, and we...Full timeTemporary workLocal area$113k - $158k
A leading beauty company in Los Angeles is seeking a passionate Brand Marketing Specialist to drive initiatives for K-Beauty brands. You will manage product launches, coordinate with partners in Korea, and analyze market performance to shape brand strategies. The ideal...Full time$74.45k - $118k
Resource Innovationsis seeking a Market Engagement Lead to join our growing team in California... ...aggregators and customers in the Los Angeles area. The Market Engagement Lead will also... ...and apply your excellent time management skills. To be successful in this role, you...Remote jobLocal area- Navan is seeking a Senior Field Marketing Manager for North America to lead integrated field marketing programs that build brand presence and drive high-quality pipeline across the region. You’ll work cross-functionally with Sales, Marketing Ops, Content, and other teams...Local area
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to North America GTM Product Marketing Manager - Los Angeles. Be the first to apply!


