Marketing Coordinator Education Centers

Description At Viticus Group , we are more than just an organization — we are a community of innovators, educators, and professionals dedicated to advancing science, medicine, and education. Based in Las Vegas, we provide hands‑on continuing education courses, conferences, and training programs that connect experts from around the world with the latest advancements in research, technology, and practical application. Our mission is to bridge the gap between cutting‑edge science and real‑world practice , empowering professionals to take what they learn and apply it in meaningful ways that improve lives, industries, and communities. Are you someone who loves science, thrives on learning, and gets inspired by innovation? Join us as we teach and share the discoveries that drive progress — because at Viticus Group, education fuels innovation.

JOB SUMMARY

Under general supervision, the Marketing Coordinator, Education Centers serves as the primary marketing point of contact for the Viticus Group Education Centers in Las Vegas and Nashville. This role is based in Las Vegas and responsible for driving revenue through the promotion of Academy CE courses and supporting rental initiatives for both Animal Health and Human Health service lines. The Marketing Coordinator, Education Centers will execute specialized Account-Based Management (ABM) campaigns to build relationships with the Animal Health and Human Health teams to ensure consistent messaging and marketing needs across the service line initiatives. This role assists in executing marketing campaigns across service lines including Academy CE programs, Animal Health rental and Human Health rental initiatives. The Marketing Coordinator, Education Centers maintains campaign reporting, supports website updates, assists with maintaining marketing CRM, and helps track performance metrics. The role collaborates with internal teams and vendors to ensure marketing initiatives are delivered accurately and on schedule. This position exercises initiative and attention to detail in coordinating campaign execution and supporting the marketing team’s overall marketing operations for all Education Centers.

EDUCATION, EXPERIENCE, SKILLS & ABILITIES

EDUCATION

Bachelor’s degree in marketing, communications, business, or related field (preferred).

EXPERIENCE

Previous experience in marketing, marketing communications, or related field preferred. Previous experience in marketing coordination, lead generation, or account-based marketing (ABM). Experience working with email marketing platforms or marketing automation tools (HubSpot preferred). Experience supporting marketing campaigns including email marketing, website updates, or social media content. Experience working with website content management systems (CMS) preferred.

SKILLS & ABILITIES

Communication Skills Strong verbal and written communication skills. Ability to write and edit marketing content with accuracy and clarity. Excellent proofreading and editing skills for marketing communications, emails, and digital content. Organizational and Time Management Skills Strong organizational and time-management skills with the ability to manage multiple projects simultaneously. Ability to prioritize tasks and meet deadlines in a fast-paced marketing environment. Strong attention to detail and accuracy in campaign execution and content management. Digital Marketing Proficiency Familiarity with CRM and marketing automation platforms such as HubSpot. Experience with email marketing platforms, segmentation lists, and campaign scheduling. Basic knowledge of HTML for formatting email communications preferred. Experience with Adobe Creative Suite (Photoshop, InDesign) for light design support preferred. Experience updating website content using a content management system. Data & Reporting Ability to collect and analyze digital marketing performance data including open rates, click-through rates, and engagement metrics. Ability to compile campaign reports and support marketing performance analysis. Interpersonal and Customer Service Skills Strong interpersonal skills and ability to collaborate with cross-functional teams. Ability to maintain professional relationships with internal stakeholders and external vendors. Demonstrates professionalism when representing Viticus Group. Professionalism and Organizational Fit Demonstrates professionalism, accountability, and strong work ethic. Supports and upholds the mission, vision, and values of Viticus Group. Maintains a positive, team-oriented attitude and collaborative approach to work. Work Availability Availability to work year-round, including flexibility to adjust to changing priorities. Must be willing and able to travel up to 20 percent of the year to support events, meetings, conferences and other assignments as needed.

JOB SPECIFIC DUTIES

ACADEMY CE & HUMAN HEALTH Promotion (Las Vegas & Nashville) Serve as the lead marketing coordinator for all year-round hands‑on lab courses for both Animal Health and Human Health at the Las Vegas and Nashville Education Centers. Develop and execute targeted Account-Based Management (ABM) campaigns specifically for Animal Health Academy CE offerings and all rental initiatives. Develop marketing communications in accordance with campaign timelines and working with the Digital Marketing Coordinator for deployment. Ensure accuracy and consistency of messaging across marketing channels. Coordinate lead generation and nurture workflows to result in year-over-year conversion rates for Academy registration.

RELATIONSHIP COORDINATION

Act as the primary marketing coordinator for Academy CE course offerings for Animal Health. Act as the primary marketing coordinator for Human Health bioskills rentals ensuring facility visibility to medical device and healthcare companies, medical meeting planners, and other audiences as identified. Assist with maintaining data accuracy within the marketing database. Support CRM data audits and updates as needed.

DIGITAL CONTENT SUPPORT

Ensure consistent and updated messaging for a facility footprint that has increased by 100% with the Nashville expansion by assisting with updating website pages, campaign landing pages, and digital content modules. Coordinate digital assets required for marketing campaigns. Ensure website content updates are accurate and aligned with marketing initiatives.

CAMPAIGN REPORTING & ANALYTICS

Assist with tracking and reporting campaign performance metrics including open rates, click-through rates, and engagement data. Compile marketing reports to support campaign evaluation and improvement. Maintain campaign documentation and reporting records.

PROJECT COORDINATION

Maintain constant communication between internal teams in both Las Vegas and Nashville to ensure all moving parts of Education Center logistics are reflected in marketing. Coordinate with vendors and internal teams to support marketing initiatives. Track project timelines and assist with marketing project management tasks. Assist with coordinating artwork, marketing materials, and campaign assets. Coordinate and track projects in department project management platform.

MARKETING ADMINISTRATIVE SUPPORT

Maintain marketing files and archives of marketing materials and artwork. Assist with tracking project costs, quotes, and marketing project documentation. Provide general administrative support for marketing initiatives and projects.

COLLABORATION & TEAMS SUPPORT

Collaborate with marketing team members and other departments to support campaigns and initiatives. Participate in marketing projects, campaigns, and events as assigned. Represent Viticus Group professionally in internal and external interactions. Viticus Group is an equal opportunity employer and will not discriminate in recruiting, hiring, training, promotion, transfer, discharge, compensation or any other term or condition of employment on the basis of race, religion, color, age, sex, national origin, gender, or on the basis of disability if the employee can perform the essential functions of the job, with a reasonable accommodation if necessary.

WHY YOU WILL LOVE WORKING HERE

What sets us apart, however, is not just our commitment to excellence in education but also our dedication to creating a workplace that values each team member. At Viticus Group, we foster a sense of belonging, tap into individual passions, and provide an enjoyable environment that encourages personal and professional growth. We believe in work-life balance and inject fun into our professional ethos through team outings, contests, and shared lunches. Joining Viticus Group means being part of a dynamic and supportive community where your contributions are not only recognized but celebrated.

PERKS & BENEFITS

Competitive & Transparent Salary – Know what you’re worth and be paid fairly for it. Comprehensive Benefits for Full-Time Employees – Medical, Dental, Vision, Short & Long-Term Disability, and Life Insurance are 100% employer-paid for eligible full‑time team members. 401(k) with 3% Company Match (Full-Time Employees) – Invest in your future with our retirement savings plan. Supportive & Collaborative Work Culture – Be part of a mission‑driven team that values connection, communication, and kindness. Ongoing Professional Development – From workshops to conferences, we support continuous learning and career growth (for eligible roles). Wellness Programs – Access wellness resources and incentives designed to support your mental and physical well‑being. Employee Recognition & Appreciation Events – We celebrate wins—big and small—throughout the year! Unique Industry Impact – Make a meaningful difference in veterinary medicine and animal health. Work-Life Balance – We value your time with predictable scheduling and occasional flexibility based on role and business needs. Fun Workplace Culture – Holiday contests, team lunches, and just enough quirks to make work more enjoyable. General Requirements Ability to sit, use hands and fingers, talk or hear, and smell continually. Ability to stand, walk, and reach frequently. Ability to climb or balance, stoop, kneel, or crouch occasionally. Lifting and Carrying Ability to frequently lift and carry up to 10 lbs. Ability to occasionally lift and carry up to 50 lbs. Vision and Hearing Close vision required to see computer monitors, read documents, and operate copy and fax machines. Distance vision is required to drive an automobile if driving is a requirement of the job. Work Environment Work environment is indoors and climate-controlled. Occasionally exposed to outdoor weather conditions. Moderate noise levels as found in a business office with computer printers, households with TVs and dishwashers, and driving in light traffic. #J-18808-Ljbffr Viticus Group