Campaign Manager

Job Description

About Accretive

Accretive is an out-of-home data, media and measurement technology company. We help brands and agencies plan, activate, target and measure OOH and DOOH campaigns on real-world screens, and extend them to mobile and other connected channels.

Our solutions are Accretive Media (managed-service programmatic DOOH), Accretive Audiences (custom consumer data segments built for OOH), Accretive Outcomes (our patent-pending OOH measurement platform) and Accretive Connect (OOH plus connected channels). We skip the jargon. Our job is to prove that out-of-home works.

The role

The Campaign Manager owns Accretive campaigns from first client conversation to final reporting and invoicing. You'll run pre-planning sessions with clients, turn their goals into a strategy-led OOH and mobile retargeting plan, then build, launch, pace and optimize it.

This is a client-facing role. You are the day-to-day point of contact for brands and agencies, and the person who makes sure every campaign delivers what was promised, on budget and on schedule.

What you'll do

Pre-planning and strategy

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• Lead pre-planning with clients and agencies to define objectives, KPIs, target audiences, markets, flight dates and budget.
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• Build campaign strategies across OOH, programmatic DOOH and mobile retargeting, choosing markets, venues, audience segments and geofences to match the client's goals.
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• Work with the sales team on proposals, media plans and reach and frequency estimates.
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Campaign build and launch

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• Build and traffic campaigns in our programmatic DOOH and mobile platforms, covering targeting, dayparting, budgets and frequency caps.
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• QA all creative against media owner and DSP specs (dimensions, file type, length, file size, content guidelines) and manage it through media approval.
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• Set up mobile retargeting audiences from OOH exposure. Test and QA website pixels with clients so web lift and attribution tracking fire correctly before launch.
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Management, pacing and optimization

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• Monitor delivery and pacing every day so campaigns spend fully and evenly against their goals.
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• Optimize mid-flight across screens, markets, dayparts and audiences based on performance.
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• Find delivery, approval or tracking problems early and fix them before they reach the client.
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Client communication, reporting and billing

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• Be the client's day-to-day contact for campaign status, changes and questions.
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• Deliver weekly reports on campaign deliverables (impressions, spend, pacing and screens run against plan), plus wrap reports covering impressions, reach and frequency, foot traffic, web lift and other applicable results.
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• Manage account invoicing: reconcile delivered impressions and spend against insertion orders, prepare accurate invoices on time.
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• Turn results into clear recommendations that grow the next campaign and help us renew.
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What you bring

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• 3+ years in campaign management, ad operations or media planning at an agency, media company or ad tech company.
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• Hands-on experience running OOH or DOOH campaigns, mobile or programmatic campaigns, or both.
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• A working knowledge of pacing, delivery, frequency and budget management, with a track record of campaigns that hit their goals.
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• Strong client-facing skills. You run a planning call with confidence, explain results clearly and handle problems calmly.
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• Strategic thinking: you can take a client brief and turn it into a plan with a clear rationale.
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• A sharp eye for detail when you QA creative, targeting and campaign setup.
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• Advanced Excel or Google Sheets skills, and comfort working with performance data.
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• Excellent organization. You can run several campaigns at once without missing a deadline.
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Nice to have

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• Experience with programmatic platforms such as Vistar Media, Place Exchange, Hivestack, The Trade Desk or Viant.
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• Familiarity with location data, geofencing and audience segmentation.
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• Experience with OOH measurement and attribution, including foot traffic, web lift and brand lift.
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• Experience building client decks and wrap reports.
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Why Accretive

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• Work at the point where OOH meets data, with targeting and measurement that set us apart in the channel.
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• A small, senior team where your strategy calls shape real client results.
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• Direct exposure to a wide range of brands, agencies and markets.
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• Room to grow into account leadership or strategy as we grow.
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How to apply

Apply here on LinkedIn with your resume and a short note about a campaign you're proud of.

Accretive is an equal opportunity employer.