Senior Associate - Salesforce Developer

Location Designation: Hybrid - 3 days per week 

Business Unit

Technology, Data, AI and Ventures (TDAV)

Business Unit Overview

Within the Tech, Data, AI, Ventures (TDAV) organization, our work is guided by a shared vision: deploying the power of technology, data, AI and ventures to accelerate sustainable competitive advantage for New York Life's businesses. We build solutions that power how we serve policy owners, agents, advisors and employees while delivering measurable business outcomes.

Across technology, data, AI, cyber, product, digital experience, architecture and infrastructure, TDAV combines the scale and investment of an industry leader, access to leading-edge technologies and the opportunity to help shape how a world-class financial services company competes in the AI era — all backed by the stability and purpose of a mutual company built to last.

Role Overview

As part of Technology, Data, AI and Ventures (TDAV), you will contribute to initiatives that shape New York Life's digital landscape by building innovative customer and field service solutions on the Salesforce platform. Leveraging modern Salesforce technologies, cloud capabilities, and AI-powered features, you will help create seamless experiences for clients, agents, and employees while advancing the company's digital transformation strategy.

The Customer & Field Service Experience Agile Release Train (ART) within the Service Experience Value Stream is seeking an experienced Senior Salesforce Developer to lead the design, development, and implementation of enterprise Salesforce solutions. In this role, you will provide technical leadership while remaining hands-on in application development, architecture, integration, and platform optimization. You will collaborate closely with business stakeholders, product teams, architects, and fellow engineers to deliver scalable, secure, and high-performing Salesforce capabilities that support Customer Service Representatives, Field Service, and Agent Desktop experiences.

What You'll Do

• Lead the design, development, customization, and ongoing enhancement of Salesforce solutions using Apex, Lightning Web Components (LWC), Visualforce, and other Salesforce technologies while providing technical leadership across the Service Experience Value Stream.

• Architect, develop, test, and maintain scalable, secure, and high-performing Salesforce applications and integrations that align with business objectives, enterprise architecture standards, and modern software engineering best practices.

• Collaborate with business stakeholders, product owners, technology analysts, architects, and cross-functional engineering teams to translate business requirements into innovative Salesforce solutions that improve customer, agent, and employee experiences.

• Optimize the Salesforce development lifecycle by implementing automation, improving application performance, troubleshooting complex technical issues, maintaining technical documentation, and continuously evaluating emerging Salesforce capabilities, including AI-powered platform features.

• Foster engineering excellence by mentoring team members, promoting development standards, adopting modern Salesforce capabilities, and contributing to continuous improvement initiatives across the Agile Release Train.

What You'll Bring

Required Skills

• Bachelor's degree in Computer Science, Engineering, Information Technology, or a related discipline (or equivalent practical experience) with 7+ years of hands-on Salesforce development and administration experience.

• Deep expertise in Apex, Visualforce, Lightning Experience, Lightning Web Components (LWC), Apex Triggers, Batch Apex, declarative development tools, and Salesforce platform architecture.

• Strong understanding of Salesforce security, data modeling, sharing rules, REST/SOAP APIs, integration patterns, Service Cloud, and enterprise application integration using modern development practices.

• Experience developing scalable Salesforce solutions within Agile environments, with proficiency using Jira, source control, testing methodologies, and software development lifecycle (SDLC) best practices.

• Working knowledge of JavaScript, ReactJS, Salesforce Lightning Design System (SLDS), cloud technologies including AWS and S3, and experience troubleshooting complex cross-platform application issues.

• Excellent analytical, communication, collaboration, and problem-solving skills with the ability to work independently, influence technical decisions, and partner effectively with business and technology stakeholders.

Preferred Skills

• Experience implementing Salesforce Agentforce, Einstein AI, Generative AI capabilities, and AI-powered customer service solutions within the Salesforce ecosystem.

• Experience designing enterprise Salesforce architectures that support highly scalable customer service, field service, and agent desktop capabilities.

• Knowledge of cloud-native architectures, API-first integration strategies, and modern DevOps or CI/CD practices supporting Salesforce development.

• Experience mentoring developers, providing technical leadership across Agile teams, and driving adoption of Salesforce platform best practices.

Salesforce Certifications

Candidates must possess three or more of the following Salesforce certifications:

• Salesforce Certified Platform App Builder

• Salesforce Certified Platform Administrator

• Salesforce Certified Platform Developer I

• Salesforce Certified Platform Developer II

• Salesforce Certified JavaScript Developer

• Salesforce Certified Service Cloud Consultant

• Salesforce Certified Agentforce Specialist

• Salesforce Certified Platform Integration Architect

Highly Preferred Certifications

• Salesforce Certified Platform Data Architect

• Salesforce Certified Platform Sharing and Visibility Architect

• Salesforce Certified Sales Cloud Consultant

Pay Transparency

Salary Range: $124,000-$177,000 

Overtime eligible: Exempt 

Discretionary bonus eligible: Yes 

Sales bonus eligible: No 

Actual base salary will be determined based on several factors but not limited to individual’s experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.

Company Overview 

At New York Life, our 180-year legacy of purpose and integrity fuels our future. As we evolve into a more technology-, data-, and AI-enabled organization, we remain grounded in the values that drive lasting impact. 

Our diverse business portfolio creates opportunities to make a difference across industries and communities—inviting bold thinking, collaborative problem-solving, and purpose-driven innovation. Here, you’ll find the rare balance of long-standing stability and forward momentum, supported by an inclusive team that honors tradition while embracing progress. 

As a Fortune 100 mutual company, we offer a place to grow your skills, contribute to meaningful work, and deliver solutions that matter. Your ideas drive what’s next, and your growth powers it. 

Our Benefits

We provide a full package of benefits for employees – and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site .

Our Commitment to Inclusion
At New York Life, fostering an inclusive workplace is fundamental to who we are and how we serve our communities. We have a longstanding commitment to creating an environment where individuals can contribute their best and succeed together. This foundation is rooted in our core values of humanity and integrity, ensuring that every employee feels valued and supported. By embracing a broad range of perspectives and experiences, we achieve greater success and fulfill our promise of providing financial security and peace of mind to families across all communities. Click here to learn more about New York Life’s leadership in this space.​

Recognized as one of Fortune’s World’s Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by the Foundation . We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of .

​Visit our LinkedIn to see how our employees and agents are leading the industry and impacting communities.

Visit our Newsroom to learn more about how our company is constantly evolving to meet our clients' and employees’ needs.

Job Requisition ID: 94669