Digital Marketing / Communications Manager

Digital Marketing / Communications ManagerThis position is remote/work from home. You need to reside within the Eastern, Central or Mountain Time zones AND be able to work Eastern Standard hours. If within 25 miles of any of the office locations listed, the role will be hybrid.The Manager, Digital Marketing / Communications develops and evolves the website, SEO, and web-performance strategy for a subset of the company's brands and products. This role owns the day-to-day strategy and optimization of the assigned web properties—from configuration and content management through conversion rate optimization—and establishes the scalable frameworks, standards, and search-visibility approaches that keep those experiences performing against business objectives.Operating as an individual contributor and subject matter expert, this role partners closely with Product Marketing, brand and product marketers, agencies, and boundary partners to align web efforts with the broader marketing program. The ideal candidate pairs deep technical fluency in web and search with an analytical mindset, translating performance data into well-reasoned recommendations and influencing cross-functional partners without direct authority.What You'll DoWebsite Strategy & ManagementSEO & Search Visibility (AEO)Web Performance & AnalyticsTesting, Optimization & CollaborationWhat's in It for You?Here's a sneak peek at the benefits you could experience as a Cox employee:A competitive salary and top-notch bonus/incentive plans.Exceptional work-life balance, flexible time-off policies and accommodating work schedules.Comprehensive healthcare, with multiple options for individuals and families.Generous 401(k) retirement plans with company match.Professional development and continuing education opportunities.Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.Extra perks like pet insurance, employee discounts and much more.Who You AreMinimum:Bachelor's degree in related discipline and 6 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and 4 years' experience; a Ph.D. and 1 year of experience; or 10 years' experience in a related field.Demonstrated experience in digital marketing and communications across multiple brands or solutions within a large, matrixed enterprise organization.Proven track record managing website and SEO programs across multiple sites or platforms.Deep expertise in website management, SEO/SEM, and conversion rate optimization, including technical SEO (site speed, crawlability, structured data).Proficiency with content management systems (e.g., WordPress/WPVIP) and front-end web fundamentals (HTML, CSS); familiarity with light back-end concepts.Proficiency with web and SEO analytics tools such as Google Analytics, Google Search Console, Hotjar, Clarity, and SEMrush, and with building dashboards and reporting.Working knowledge of project management tooling (e.g., Monday.com) and expert-level Microsoft Excel and PowerPoint.Familiarity with emerging search trends, including AI overviews and answer-engine optimization (AEO).Experience with experimentation and personalization platforms (Optimizely or equivalent).Working knowledge of marketing automation and CRM integrations (Salesforce, Eloqua, Marketo, HubSpot, SFMC).Analytical Thinking (Skilled): interprets web and search data to formulate well-reasoned, data-driven recommendations.Business Process Management (Skilled): establishes scalable, repeatable processes and documentation for web operations.Consulting (Skilled): provides technical and strategic guidance to cross-functional stakeholders.Technology Savvy (Skilled): applies emerging web and search technologies to improve results.Focuses on Execution: manages multiple priorities and deadlines with attention to detail and minimal guidance.Experience leveraging AI tools and platforms for content optimization, web operations, and search visibility.Travel: 5%Join the Cox family of businesses and make your mark today!