Marketing Coordinator/Content Creator (Digital Media) - Dallas, TX

Job Description Welcome to Ford AV, where cutting-edge integration of audio, video, lighting, music, and technical aptitude forms the cornerstone of extraordinary experiences. If you're a tech-savvy individual deeply immersed in the intricacies of AV technology, we extend a warm invitation to join us on an exciting journey. This opportunity isn't just a job posting; it's a compelling call to channel your technical skills and creativity onto a platform where innovation and passion harmonize seamlessly. Join our team today and become a catalyst for next-generation advancements in the audio video world! Why Ford AV? Ford AV is America’s leading audiovisual solutions integrator. With over 50 years of experience, we are the complete technology provider for the nation’s top enterprise brands for design, installation, and service of professional sound systems, AV systems, video conferencing systems, networks, and security surveillance systems. Ford AV strives for excellence in all aspects of our work and brand including offering competitive compensation, benefits, and perks for our team members. Ongoing Industry Training PTO & Major Holidays Health & Life Insurance 401k Matching Discretionary Profit Sharing Advancement Opportunities What you will be doing: We are seeking a skilled Content Developer to join our team, responsible for creating high-quality content for our website. This role involves writing product descriptions, blog posts, landing pages, case studies, and engaging social media captions. You will conduct thorough research to ensure content accuracy and relevance, staying up to date with the latest trends and best practices in the audio-visual industry. Additionally, you will manage content calendars and publishing schedules to ensure timely content delivery, as well as proofread and edit content for grammar, clarity, and style. The ideal candidate will also optimize content for search engines (SEO) to boost website traffic and attract new customers. You will design engaging and brand-consistent email blasts, manage webinar registration processes, track participant data, and coordinate logistics to ensure smooth webinar execution, including pre-production tasks and live support. Post-webinar, you will analyze data and generate reports to measure success and identify areas for improvement. Staying current with the latest webinar marketing trends and best practices is essential for this role. Qualifications : Bachelor's degree in marketing, Communications, or related field (or equivalent work experience). Experience as a Web Content Developer, Content Writer, or similar role. Strong writing skills with a clear, concise, and engaging style. A passion for audio-visual technology and the desire to learn about the latest trends. Excellent research and analytical skills. Working knowledge of SEO best practices. Knowledge of Adobe products helpful but not required. Experience with a content management system (CMS) is a plus. Experience with AI writing platforms like Google Gemini or ChatGPT. Basic understanding of HTML is preferred. Excellent communication, collaboration, and time management skills. Drug Testing: Ford is committed to maintaining a drug-free workplace and, therefore, personnel in safety-sensitive positions are subject to drug testing. Moreover, pre-employment, random, reasonable suspicion and/or post-accident drug testing may be conducted in accordance with company policy and all applicable laws in order to ensure a safe and healthy work environment. All applicants for this position tentatively selected for employment at Ford are subject to pre-employment drug testing and a final offer of employment is contingent upon a negative drug test result. EOE/AA/M/F/D/V #J-18808-Ljbffr