Market Research Analyst

Location GGP Chicago - 350 N Orleans Street, Suite 300 Business Headquartered in Chicago, IL, GGP is a leading retail real estate company with a portfolio of 95+ high-performing retail assets, encompassing over 95 million square feet of space across the United States. As an owner-operator, we’re committed to creating vibrant destinations that bring people and brands together. With a team of 1,200+ employees and a legacy of leadership in retail real estate, we’re shaping the future of the industry by delivering exceptional value to our partners and the communities we serve. Job Description The Market Research Analyst supports GGP’s leasing organization by delivering data-driven insights that inform merchandising strategy, retailer outreach, and portfolio positioning. Working under the direction of the Director, Market Research & Analytics, the role analyzes established data sources and summarizes findings for retailer pitches, market analyses, and internal decision-making. The role sits at the intersection of data, storytelling, and leasing strategy. Within 12 months, success is demonstrated by tailored retailer materials, clear analyses that support leasing decisions, and research outputs that are trusted, consistent, and defensible across the organization. Responsibilities Support the leasing and marketing teams by preparing research, analytics and data-driven materials for retailer outreach, leasing decisions, merchandising, and portfolio positioning. Assess trade areas, competitors, and broader market conditions to support retailer targeting, merchandising, site positioning, and leasing decisions. Compile and organize market and consumer data from established sources, such as mobile location analytics, foot traffic, demographics, psychographics, consumer behavior, and credit card spending, for use in research and performance analyses. Prepare research reports, leasing presentations, maps, charts, and data visualizations that communicate trade area strength, customer profiles, market opportunities, and competitive advantages. Summarize analytical findings and communicate relevant trends, observations, and supporting data to internal teams and, as directed, external audiences. Conduct periodic evaluations of shopping center performance against visitation trends, trade area dynamics, consumer behavior and relevant market benchmarks. Track recurring performance indicators, including traffic, visitation, trade area shifts, and consumer behavior trends, and flag notable changes for review. Follow established quality-control practices to maintain data accuracy, consistency and quality across research reports, presentations and analytical outputs. Other duties as assigned. Required Qualifications High school diploma or GED required. Bachelor’s degree in Geography, Economics, Business, Analytics, or related field. At least 2 years of experience in market research, analytics, or commercial real estate. Intermediate proficiency in Excel and PowerPoint. Intermediate proficiency with GIS tools and spatial analysis. Intermediate proficiency with data visualization tools. Ability to analyze large datasets into clear, actionable insights with strong attention to detail. Intermediate written and verbal communication and storytelling skills, including the ability to explain analytical findings clearly. Intermediate project management skills, including ability to manage multiple priorities. Intermediate collaboration skills in cross-functional environments. Preferred Qualifications Experience with ArcGIS. Experience with PowerBI. Familiarity with retail, real estate, or consumer behavior data. Travel Occasional travel may be required. Compensation Salary type: Exempt Pay Frequency: Bi-weekly Annual Base Salary Range: $70,000 - $90,000 Annual Bonus Eligibility: 10% Benefit Information Competitive compensation Medical, Dental and Vision beginning day 1 401(k) Company matching 401(k) Vests on Day 1 Career development programs Charitable donation matching Generous paid time off (i.e., vacation, personal holidays, paid sick time) Paid Volunteer Hours Paid Parental Leave Family planning assistance including IVF, surrogacy, and adoption options Wellness and mental health resources Pet insurance offering Childcare Assistance Commuter benefits A culture based on our values of Act with Integrity, Build Mutual Trust, Take Initiative, and Win Together. We are proud to create a diverse environment and are proud to be an equal opportunity employer. We are grateful for your interest in this position, however, only candidates selected for pre-screening will be contacted. At GGP, we’re all about creating spaces that do more than just exist — they thrive. For over 70 years, we’ve been at the forefront of retail real estate, building destinations where brands and communities come together to make magic happen. With a portfolio of 95+ retail centers across 34 states, we’re proud to say that 61% of the U.S. population lives within an hour of a GGP destination. That’s not just reach — it’s impact. And it’s what drives us to keep innovating. We’re not your average landlords. We’re partners, collaborators, and champions of retail success. In a world where the retail landscape is changing faster than ever, we’re here to help brands stay ahead, grow stronger, and connect more deeply with their customers. At GGP, we don’t just manage real estate — we transform it into a retail advantage. Let’s build something extraordinary together. #J-18808-Ljbffr