Category Insights Manager (CPG)
Acosta
Acosta Marketing Role
This role is a hybrid position, working on-site three days per week, supporting a major client. As an integral part of the team, you will create category-centric selling stories, provide analytical support to answer business questions, or understand the impact of category management-driven decisions on the business, and own the relationship. You will also manage multiple requests, projects, and reporting routines by taking a proactive approach to thought leadership with the client.
Responsibilities:
- Analyze data to develop insights-based analysis/projects with recommendations focused on strategies and objectives
- Experience using technical software: Circana (IRI), Nielsen, 84.51, Market 6, or Stratum
- Participate in the category review process working with other cross-functional teams to provide complete category management solutions
- Independently develop and maintain client-specific reporting that measures performance against strategies and objectives
- Work closely and often with assigned clients and business managers by setting up regular meetings to become a trusted advisor
- Build solid sales presentations using syndicated, panel, basket, shopper, and other sources of data that provide solutions and recommendations to address business issues
- Maintain connectivity with clients to ensure understanding of KPIs, innovation, and other important information
Qualifications:
- Education Requirements: High School Diploma/GED, Bachelor's Degree (preferred), Category Management Certification (preferred)
- Related work experience can be substituted for the educational requirement
- Work Experience Requirements: 3+ years related work experience
- Knowledge, Skills, and Abilities Requirements: Advanced degree of proficiency in Windows and related software applications, including Excel, PowerPoint, VB, and advanced macros. Knowledge of Power BI would be a strong asset. Experience with syndicated data and/or space management tools. Identify and leverage relevant data to diagnose situations and identify potential solutions. Effectively and independently conduct data mining utilizing CPG math concepts and tools. Communicates clearly and effectively while understanding and adapting to the audience. Independently manage project plans and assume responsibility for tracking, communication and timing. Recognize problems and issues and identify the information needed to diagnose. Drive to meet the expectations and requirements of internal and external stakeholders. Execute strategic objectives and provide input as needed to keep priorities on track.
About Us: Acosta is a part of Acosta Group a collective of the industry's most trusted retail, marketing, and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey. Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world. But it's not just about what we do it's about who we are. With a team of over 20,000 associates, we're a community of forward-thinking, value-driven professionals committed to an unmatched level of trust and transparency in the industry. And, we understand the importance of work-life balance, which is why many of our field roles provide our associates with flexible scheduling options. Join us and be a part of a team that values growth and making a real impact for our clients, retail partners, and their customers. Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact View email address on click.appcast.io. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request. Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting. The Acosta Group utilizes E-Verify for validating the ability to work in the United States for all job candidates. If you want more information on what this entails and your rights as a job applicant, please use the link provided to access information on our use of E-Verify and your right to work. Employer Resources (e-verify.gov) By applying, you agree to our Privacy Policy and Terms and Conditions of Use. Acosta, and its subsidiaries, is an Equal Opportunity Employer.
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