Marketing Manager
$50 - $55 per hourThe Planet Group
Marketing Manager – Pharmaceutical Marketing & Market Access
The Planet Group is seeking a Marketing Manager to join one of our well-known global pharmaceutical clients. This role sits within the Market Access division, supporting the Payer Strategy team for a dedicated Immunology brand.
The ideal candidate will have a strong pharmaceutical marketing background, excellent project management skills, and the ability to translate strategic direction into actionable marketing tactics. This is a highly collaborative, execution-focused role that partners with internal strategy teams, field teams, brand stakeholders, and cross-functional partners to deliver marketing initiatives.
Position Details:
- Pay: $50–$55/hr depending on experience (W2 with benefit options)
- Location: Hybrid in Lake County, IL (Tuesday–Thursday onsite)
- Duration: 1 year, with potential to extend or convert
Marketing Manager Responsibilities
- Execute tactical marketing initiatives supporting Market Access and Payer Strategy objectives for a dedicated pharmaceutical brand.
- Translate strategic direction, market insights, and business priorities into actionable marketing tactics, project plans, and deliverables.
- Manage multiple marketing projects simultaneously, ensuring timelines, deliverables, stakeholder alignment, and execution milestones are met.
- Develop internal marketing materials, including PowerPoint presentations, slide decks, reports, and stakeholder communications.
- Support the development, coordination, and execution of customer-facing marketing materials, including managing content through the appropriate review and approval processes.
- Serve as a key liaison between internal strategy teams, brand partners, field teams, and other cross-functional stakeholders to ensure consistent messaging and execution.
- Partner with Market Access and brand teams to support payer-focused marketing initiatives, brand priorities, and product or indication launches.
- Coordinate meetings, capture key discussion points and action items, and communicate updates and next steps to stakeholders.
- Gather and synthesize market insights, stakeholder feedback, and relevant data to support marketing execution and identify opportunities for improvement.
- Track project progress, marketing budgets, and key deliverables while proactively identifying risks, resolving issues, and ensuring timely completion.
- Support ongoing communications with field and account teams to ensure marketing initiatives are understood and implemented effectively.
- Collaborate across a highly matrixed organization, building relationships and driving execution with multiple internal teams and external partners.
Marketing Manager Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 3–4 years of corporate professional experience, including pharmaceutical industry experience required.
- Demonstrated experience managing and executing marketing projects, campaigns, or initiatives from planning through completion.
- Strong understanding of pharmaceutical marketing environments, terminology, and stakeholder communications.
- Ability to take high-level strategic direction and translate it into clear, actionable tactics and deliverables.
- Excellent project management, organizational, and time management skills, with the ability to manage multiple priorities and deadlines.
- Strong written and verbal communication skills, including experience developing presentations, drafting communications, and documenting meeting outcomes.
- Proficiency in Microsoft Office, particularly PowerPoint and Excel.
- Experience collaborating with cross-functional teams and communicating effectively across different levels of an organization.
- Strong attention to detail, follow-through, and ability to work independently in a fast-paced, matrixed environment.
Preferred Qualifications
- Experience in pharmaceutical Market Access, Payer Marketing, or Payer Strategy.
- Familiarity with the payer landscape, including payer policies, formulary considerations, and access-related marketing initiatives.
- Experience supporting pharmaceutical brand or product launches.
- Experience developing or coordinating promotional materials through pharmaceutical review and approval processes, including Veeva.
- Strong analytical skills, including the ability to interpret marketing data, track budgets, and develop reports.
- Previous experience supporting field teams, account teams, or healthcare decision-maker marketing initiatives.
- Experience working within Immunology or other pharmaceutical therapeutic areas.
Key Competencies
- Execution-focused: Comfortable taking established strategies and turning them into actionable marketing deliverables.
- Project management: Highly organized, detail-oriented, and capable of managing multiple initiatives simultaneously.
- Cross-functional collaboration: Able to connect information across strategy, brand, field, and matrix teams.
- Communication: Strong presentation development, written communication, meeting participation, and note-taking skills.
- Adaptability: Comfortable navigating a large pharmaceutical organization and shifting priorities while maintaining execution quality.
- Analytical thinking: Able to synthesize information, identify relevant insights, and support data-informed marketing decisions.
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