Business Development Representative (BDR)

Why This Role Matters The Business Development Representative (BDR) will be on the front lines of our expansion strategy, responsible for generating net-new pipeline opportunities through outbound prospecting. This role is designed for individuals passionate about breaking into SaaS sales, eager to master the fundamentals of outbound strategy, and ready to become a future Account Executive.What You'll Own Primary Focus: Outbound Opportunity GenerationResearch and identify key prospects across priority industries and ICPsLaunch outbound sequences via phone, email, and LinkedIn to drive initial engagementBook meetings for Account Executives by identifying pain points, business context, and alignmentMaintain strong activity levels: 150+ outbound touches/day across multiple channelsUse tools like ZoomInfo, LinkedIn Sales Navigator, and HubSpot to manage outreach and pipeline activitySales Intelligence & QualificationQualify interest and organizational fit based on OptiSigns' Ideal Client PersonasApply the MEDDIC framework to uncover Metrics, Pain, and Champion potentialTrack engagement and conversion metrics for continuous performance improvementCollaboration & CoachingPartner closely with AEs and marketing to support strategic account outreachParticipate in weekly sales enablement and strategy reviewsReceive continuous coaching with a clear path toward an Account Executive promotion trackWhat Success Looks Like ICP Precision: Demonstrates mastery in identifying target accounts that align with OptiSigns' Ideal Client Personas and value delivery outcomesStakeholder Accuracy: Maintains 95%+ accuracy when selecting and targeting the correct individual(s) based on seniority, role function, and decision-making potentialPipeline Discipline: Executes consistent daily activity across research, sequencing, and outbound contact—balancing volume with strategic insightMeeting Creation: Books an average of 2 net-new qualified meetings per day, contributing directly to team-sourced revenue pipelineMeeting Quality: Drives a >50% show rate for scheduled meetings, reflecting effective value messaging and prospect commitmentGrowth Trajectory: Shows increasing ownership of outbound strategy, motion discipline, and MEDDIC comprehension with a clear trajectory toward AE readinessYou Might Be a Fit If You Have 0–2 years of B2B sales, lead generation, or outbound experienceA high-energy, self-starter mentality who thrives in a fast-paced environmentGrit: you're excited to cold call, send 1:1 emails, and face rejection with resilienceExcellent written and verbal communicationFamiliarity with LinkedIn Sales Navigator, HubSpot, or similar tools is a plusHunger to grow into a full-cycle AE roleCareer Path The BDR program at OptiSigns is a springboard to an Account Executive role. You'll master prospecting, objection handling, discovery, and ICP targeting, all while helping our sales engine scale.Compensation Base Salary: $50,000OTE: $80,000+ (uncapped incentives) based on opportunity development.Why Join OptiSigns? High-Growth Tech Company: Be part of an innovative SaaS company transforming digital signage.Uncapped Earning Potential: Set your own pay based on your success in the role.Industry Leadership: Work with a market-leading product and well-established inbound demand.Collaborative & Learning-Focused Culture: Develop skills that set you up for long-term sales success.Career Advancement: We invest in your development, providing a structured path to higher-earning roles.Ready to Build Your Sales Career? If you're a motivated, fast-learning sales professional eager to start closing deals while developing pipeline-building and account expansion skills , we want to hear from you. Apply today and be part of OptiSigns' journey to revolutionize digital signage.401kDental insuranceFlexible scheduleHealth insuranceVision insurancePaid time off#J-18808-Ljbffr