Senior Manager, Market Research

Company Description Etsy is the global marketplace for unique and creative goods. We build, power, and evolve the tools and technologies that connect millions of entrepreneurs with millions of buyers around the world. As an Etsy Inc. employee, whether a team member of Etsy or Depop, you will tackle unique, meaningful, and large-scale problems alongside passionate coworkers, all the while making a rewarding impact and Keeping Commerce Human. Salary Range $202,000.00 - $262,000.00 What’s the role? As the Senior Manager, Market Research, you will be responsible for managing and leading a group of qualitative and quantitative market researchers who influence company strategy and marketing decision-making by deeply understanding Etsy’s buyer and seller audiences, our brand position relative to competitors, and the evolving macro landscape. If you find joy in delivering strategic insights and mentoring other researchers, this could be the perfect match! This is a full-time position reporting to the Director, Market & Quantitative Research. In addition to salary, you will also be eligible for an equity package, an annual performance bonus, and our competitive benefits that support you and your family as part of your total rewards package at Etsy. This role requires your presence in Etsy’s Brooklyn Office once or twice per week depending on your proximity to the office. Candidates living within commutable distance of Etsy’s Brooklyn Office Hub may be the first to be considered. What’s this team like at Etsy? We’re a mixed-methods team, applying a deep bench of quantitative and qualitative methods. We conduct ad hoc research with general population audiences and Etsy customers in countries around the world. We also run a multi-market brand tracking study that monitors the Etsy brand relative to competitors. We actively foster an inclusive team culture that promotes diversity, collaboration, and professional development. What does the day-to-day look like? Manage and lead a team of 4+ market researchers, mentoring them on quantitative and qualitative research methods, stakeholder management, effective communication, and career development. Develop and maintain collaborative relationships with senior stakeholders in Marketing, Product, and Strategy & Operations—as well as managers in other insights disciples (Analytics, UX Research, Quant Research)—to determine research needs and synthesize insights. Apply innovative research techniques and explore new ways to deliver rich insights in a fast-paced environment, including responsible and effective integration of AI into research workflows. Collaborate and communicate in a way that amplifies the voice of our customers, ensuring that the team’s insights are embedded and acted upon. Partner with other research managers to grow and develop the Research team. Recruit and hire outstanding researchers and facilitate their onboarding experience. Of course, this is just a sample of the kinds of work this role will require! You should assume that your role will encompass other tasks, too, and that your job duties and responsibilities may change from time to time at Etsy's discretion, or otherwise applicable with local law. Qualities that will help you thrive in this role are: 3+ years previous management experience, developing and motivating a high-performing market research team is required. 5+ years of experience conducting primary market research, including surveys, in-depth interviews, and focus groups. Exceptional quantitative research skills, including survey sampling, questionnaire design, and data analysis. Direct experience with multi-market brand tracking (operations & vendor management, sample quality & consistency, data analysis, reporting). A demonstrated track record of influencing marketing decision-making with inspirational, action-oriented, and high quality research. You balance rigor and speed-to-learning, and guide your teams on research plans and methodologies that do the same. You are a connector and have a high comfort level in building relationships and collaborating with internal and external relationships with key partners (Marketing, Product, Analytics, Legal, research vendors, etc.). You have a growth mindset, and lead with curiosity and a continuous learning approach. Equal Employment Opportunity At Etsy, we believe that a diverse, equitable and inclusive workplace furthers relevance, resilience, and longevity. We encourage people from all backgrounds, ages, abilities, and experiences to apply. Etsy is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status, or any other characteristic protected by applicable law. If, due to a disability, you need an accommodation during any part of the application or interview process, please let your recruiter know. While Etsy supports visa sponsorship, sponsorship opportunities may be limited to certain roles and skills. #J-18808-Ljbffr SupportFinity™