Social Media Manager

Job Description

About Local & Qualified

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Local & Qualified is a rapidly growing, independently owned digital marketing agency serving local businesses nationwide. We take pride in producing professional, strategic work that delivers real value for our clients.

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We are looking for a highly organized, detail-oriented, and creative Social Media Manager to oversee the quality and execution of social media content across our client accounts.

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Position Overview

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The Social Media Manager will manage social media posting accounts for Local & Qualified’s clients and oversee content produced by our social media posting team.

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This person will serve as the final quality-control checkpoint before content is published. They will review and approve posts, request or make edits when necessary, and ensure every piece of content is relevant, accurate, professional, visually polished, and aligned with the client’s brand.

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This is also a hands-on creative role. The Social Media Manager must be able to create professional and captivating short-form videos and reels using CapCut or similar editing platforms. They should also possess strong graphic design and content-creation skills to support the Director of Social Media Advertising with creative assets for paid social campaigns.

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This person does not need to be a full-scale, long-form videographer. However, they must understand how to turn existing footage, raw assets, client content, and creative concepts into polished short-form content that captures attention and performs effectively on social media.

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This role reports directly to the Director of Social Media Advertising.

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Key Responsibilities

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* Manage organic social media posting across an assigned portfolio of client accounts

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* Review and approve content created by the social media posting team

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* Request revisions or directly make edits when content does not meet quality or brand standards

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* Ensure posts are relevant to each client’s business, services, audience, location, and current goals

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* Maintain a consistent and professional brand voice across every client account

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* Review captions for grammar, spelling, clarity, accuracy, and overall quality

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* Review graphics and creative assets for professionalism, brand consistency, and visual quality

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* Confirm that client-specific details, offers, services, locations, and calls to action are accurate

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* Ensure content calendars are completed, approved, and scheduled on time

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* Monitor posting schedules and identify missing, delayed, duplicated, or outdated content

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* Maintain familiarity with each client’s brand guidelines, services, target audience, and industry

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* Create professional and engaging reels and other short-form video content

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* Edit raw video footage using CapCut or comparable video-editing platforms

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* Add captions, transitions, music, effects, branding, and calls to action to short-form videos

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* Create and edit graphics that are visually polished, on-brand, and appropriate for each social platform

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* Repurpose existing photos, videos, and other client assets into compelling social media content

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* Support the Director of Social Media Advertising by creating graphics, reels, videos, and other creative assets for paid social campaigns

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* Adapt creative assets for different platforms, placements, audiences, and campaign objectives

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* Coordinate with the social media posting team to communicate feedback and improve content quality

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* Work with the Director of Social Media Advertising to strengthen internal processes and creative standards

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* Communicate with other departments when social content needs to align with website, SEO, paid social campaigns, or broader marketing initiatives

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* Identify opportunities to improve client content strategies and overall social media presence

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* Help maintain strong client satisfaction and account retention through consistent, high-quality execution

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* Assist with training, supporting, and holding social media team members accountable to company standards

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* Manage multiple client accounts and deadlines without sacrificing attention to detail

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What We Are Looking For

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* Professional experience managing social media accounts for businesses or clients

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* Demonstrated ability to create professional, engaging, and captivating reels

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* Proficiency with CapCut or similar short-form video-editing platforms

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* Strong graphic design and content-creation abilities

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* A strong understanding of what makes short-form social content capture and maintain attention

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* Ability to turn raw footage and existing assets into polished, platform-ready content

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* Strong understanding of Facebook, Instagram, LinkedIn, TikTok, and other major social platforms

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* Excellent writing, editing, proofreading, and communication skills

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* Strong attention to detail and an instinct for identifying content that feels off-brand, generic, inaccurate, or unprofessional

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* Ability to manage multiple accounts, deadlines, and approval workflows simultaneously

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* Experience reviewing the work of content creators, designers, or social media coordinators

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* Ability to provide clear, constructive feedback and request revisions when necessary

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* Strong understanding of branding, content quality, audience relevance, and professional presentation

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* Ability to learn the details of different businesses and industries quickly

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* Comfortable working in a fast-growing, highly accountable agency environment

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* Self-motivated, organized, dependable, and capable of working independently

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* A strong sense of ownership over the quality of the final product

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Preferred Qualifications

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* Previous agency experience

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* Experience managing social media for local service-based businesses

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* Experience creating content for paid social campaigns

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* Experience with Canva, Adobe Creative Suite, or comparable graphic design platforms

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* Experience with social media scheduling and approval platforms

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* Experience building content calendars and documenting brand standards

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* Previous experience training or managing social media team members

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Compensation and Benefits

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* Starting salary of $60,000-$70,000 per year, paid biweekly

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* Performance and company-growth advancement opportunities

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* Health insurance assistance

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* 401(k) dollar-for-dollar company match up to 3%, capped at $1,000 annually

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* 3 Weeks of Paid Time Off (PTO)

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* Paid Company Holidays

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* Regular working hours, no weekends

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* Remote work environment

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* Opportunity to grow into a larger leadership role as the company and social media department continue to expand

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Join a talented team, work in a great environment, and use your creativity to make a meaningful impact on the businesses and clients we serve.