Associate Director, US Oncology Marketing, Patient Experience Strategy Lead, Intismeran Autogene

Job Description The U.S. Oncology business within our company is a growing and dynamic part of our company. We have an exciting opportunity to join our dynamic marketing team focusing on intismeran autogene, a cutting-edge individualized neoantigen therapy (INT), which represents a transformative approach to cancer treatment, as part of our alliance partnership. We are seeking an Associate Director, US Oncology Marketing, Patient Experience Strategy Lead to shape the end-to-end patient experience for intismeran autogene. This role will define the foundational INT Patient Support Program (PSP) and Patient Experience strategy, and lead the go-to-market plans anchored to address key pain points in the treatment journey. The intismeran journey is uniquely complex with multiple patient and operational barriers across the end-to-end journey. Care coordination and logistical support through the INT PSP will be critical to enable a frictionless patient experience at treatment initiation through treatment completion. This role will collaborate with cross functional partners and peers to advance strategic planning, data orchestration, launch readiness, and continuous evolution of PSP strategy, ensuring data-driven insights inform the end-to-end program design and execution. The Associate Director will collaborate across the enterprise to ensure that strategic decisions and investments are guided by actionable insights and a comprehensive understanding of the patient experience. The ideal candidate brings strong strategic thinking, deep understanding of patient support models that deliver across the end-to-end patient journey, and the ability to translate insights into recommendations that improve the patient support program design and effectiveness. This role will also design and optimize the patient experience, developing strategies to address barriers that impact the full patient journey, including completion of the treatment journey. This position will report to the Director, US Oncology Marketing, Patient Strategy and work cross functionally with multiple teams across the organization to support the launch of this innovative treatment. Key Responsibilities Patient Support Strategy: Define and shape PSP strategies tailored to the unique needs for individualized therapies, translating insights into actionable solutions for the patient journey. Strategic Collaboration: Partner across our company Access Program, Data Strategy, Customer Experience & Innovation teams to ensure PSP design optimizes integration opportunities across teams, and maps data accessibility across platform so that patient and operational barriers are mitigated. PSP Performance Measurement Framework: Establish and oversee PSP measurement frameworks and dashboards that enable data driven decision making and continuous patient journey optimization. Patient Support Program Delivery: Lead PSP launch planning, process mapping, and cross-functional coordination to ensure seamless go-to-market implementations and continuous improvement post-launch Patient Experience Optimization: Develop a comprehensive overview of the end-to-end intismeran treatment experience, and use patient, operational, and market insights to identify barriers and drive continuous improvement to the journey. Patient Support Innovation: Identify emerging analytical capabilities to enhance PSP and future-state design for intismeran Treatment Completion Strategy: Define support strategies that help patients successfully progress through key milestones in the intismeran treatment journey, including coordination at critical handoffs, mitigation of logistical barriers, and support for timely treatment initiation and completion. Oversee Budget: Manage budget and spend across agencies, and campaign development and execution while managing key AOR and vendor relationships Insights Orchestration: Synthesize and translate complex data sets to identify drivers and opportunities to optimize the patient journey by uncovering patient barriers and generating actionable recommendations for improvement. Education: Bachelor's degree or equivalent (BA/BS) MBA or equivalent preferred Required Experience and Skills: 5+ years in pharma or healthcare, including experience with patient support, patient relationship marketing or adherence Patient Support Program and/or Hub experience is required Strong relationship building, problem solving, teamwork, analytical, and written/verbal communication skills A growth mindset, strong collaboration, and business agility Demonstrated strategic thinking, problem solving, analytical critical thinking and planning skills Demonstrated ability to leverage data analytics and insights to make business decisions, and ability to build and monitor KPI reporting for performance and adherence metrics Strong leadership, experience influencing without direct authority, navigating complex or matrix organizations and working successfully with cross-functional teams Ability to plan, prioritize, execute, anticipate challenges Preferred Skills: Experience in the commercialization of complex therapies, including cell/gene therapy or radioligand therapy products Agency and vendor management Awareness and understanding of US commercial and regulatory requirements Marketing experience, ideally with a focus on patient engagement, CRM, and adherence strategy Position location: Upper Gwynedd, PA (hybrid onsite 3x/week) Required Skills: Accountability, Adaptability, Data Insights, Gene Therapy, Innovation, Market Access, Market Research, Oncology Marketing, Problem Solving, Strategic Collaborations, Strategic Planning, Strategic Thinking, Strategy Development, Teamwork Preferred Skills: Current Employees apply HERE Current Contingent Workers apply HERE US and Puerto Rico Residents Only: Our company is committed to inclusion, ensuring that candidates can engage in a hiring process that exhibits their true capabilities. Please click here if you need an accommodation during the application or hiring process. As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics. As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities. For more information about personal rights under the U.S. Equal Opportunity Employment laws, visit: EEOC Know Your Rights EEOC GINA Supplement We are proud to be a company that embraces the value of bringing together, talented, and committed people with diverse experiences, perspectives, skills and backgrounds. The fastest way to breakthrough innovation is when people with diverse ideas, broad experiences, backgrounds, and skills come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another’s thinking and approach problems collectively. Learn more about your rights, including under California, Colorado and other US State Acts The salary range for this role is $156,900.00 - $247,000.00 This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. An employee’s position within the salary range will be based on several factors including, but not limited to relevant education, qualifications, certifications, experience, skills, geographic location, government requirements, and business or organizational needs. The successful candidate will be eligible for annual bonus and long-term incentive, if applicable. We offer a comprehensive package of benefits. Available benefits include medical, dental, vision healthcare and other insurance benefits (for employee and family), retirement benefits, including 401(k), paid holidays, vacation, and compassionate and sick days. More information about benefits is available at You can apply for this role through (or via the Workday Jobs Hub if you are a current employee). The application deadline for this position is stated on this posting. San Francisco Residents Only: We will consider qualified applicants with arrest and conviction records for employment in compliance with the San Francisco Fair Chance Ordinance Los Angeles Residents Only: We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance Search Firm Representatives Please Read Carefully Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. Employee Status: Regular Relocation: Domestic VISA Sponsorship: No Travel Requirements: 10% Flexible Work Arrangements: Hybrid Shift: 1st - Day Valid Driving License: No Hazardous Material(s): NA Job Posting End Date: 06/18/2026 *A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date. Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified our legacy for over a century. Our success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.