Vice President of Key Accounts, Beverage

Vice President of Key Accounts, Beverage

About the Company

Privately held beverage company backed by institutional investors and expanding national retail business

Industry
Food & Beverages

Type
Privately Held

About the Role

The Company is seeking a Vice President of Key Accounts to drive growth across national grocery and other large-format retail accounts in the beverage sector. The role combines direct ownership of major customer relationships with account strategy, team leadership, and hands-on selling. Responsibilities include developing customer plans, negotiating listings and distribution, improving retail performance, and managing forecasts, trade budgets, margins, and account profitability. The successful candidate will also align account teams and broker partners, coordinate cross-functional execution, and establish effective planning and performance review processes. Candidates should have substantial beverage sales experience focused on grocery and large-format retail, including direct responsibility for national grocery accounts, buyer relationships, negotiations, and customer planning. A demonstrated record of expanding distribution, growing accounts, and improving in-store sales is required, along with strong commercial and financial analysis skills. Applicants should be experienced in leading account teams or broker partners while remaining personally engaged with key customers. Preferred qualifications include 10 or more years of progressive consumer packaged goods sales experience and prior leadership in key accounts, national accounts, or grocery sales.

Hiring Manager Title
Chief Executive Officer

Functions

• Sales/Revenue
• Account Management/Optimization