Digital Marketing Execution Business Analyst

Job Description

Chase relies on digital marketing as a key strategic channel in driving acquisition, branding, and cross-sell opportunities to millions of customers across a suite of consumer banking products.  

As a Digital Marketing Execution Business Analyst on the Marketing Execution team, you’ll be the central point of contact between internal Marketing partners and the execution team—driving clarity, alignment, and momentum. You’ll intake campaign requests, validate they’re execution-ready, and proactively surface risks and dependencies to keep delivery on track. Working at the intersection of business and technology, you’ll partner with colleagues across lines of business to clarify needs, align on approach, and convert inputs into high-quality, channel-ready solutions. You’ll also champion approved AI and automation solutions to streamline readiness checks and standardize handoffs, reducing friction and improving consistency at scale.

Job Responsibilities: 

• Demonstrate deep experience in requirements analysis and in developing functional requirements and specifications.
• Manage the execution, monitoring, and control of projects/campaigns using Agile principles.
• Define and recommend solutions grounded in business needs, using approved AI/automation to improve efficiency and consistency, and delivering a high-touch internal partner experience.
• Manage planned and unplanned changes, risks, and issues to ensure rapid delivery and greater predictability.
• Manage internal and external stakeholder involvement to keep them apprised of progress and address their needs.
• Handle shifts in priorities from senior leadership by ensuring team members remain agile enough to absorb changes with minimal disruption to productivity.
• Apply in-depth knowledge of business needs to define and recommend solutions while establishing high levels of customer trust and confidence.
• Present recommendations and solutions clearly and concisely, focusing on key points to convey the intended message or purpose.
• Advocate for and drive adoption of best practices to standardize business architecture outputs across the enterprise.
• Embrace continuous learning in your own journey and instill the same in your teammates.

Required qualifications, capabilities and skills:

• 4 year college degree, in Information Systems, Business, Marketing or related-field
• Strong familiarity and adherence to core Agile values and principles
• Track record of delivery-focused collaborative working in fast paced complex environments 
• A strong desire to learn and passion for digital marketing, research and analytics
• Experience presenting to clients or other decision makers to present and sell ideas to various audiences (technical and non-technical)
• Ability to interact successfully with cross-functional teams and build collaborative relationships
• Able to capture and share meaningful metrics to keep team and stakeholders informed 
• Strong aptitude to learn new tools
• Detail-oriented, with the ability to multi-task and prioritize based on changing requirements.
• Team player with excellent interpersonal skills, ability to collaborate, self-motivated, energetic, "can-do" attitude in a fast-moving environment.
• Advance working knowledge of Microsoft office Suite (Excel, Word, Visio, PowerPoint, and SharePoint)

Preferred qualifications, capabilities and skills:

• Familiarity with Email and/or Ad Delivery and Campaign Management
• Ability to collaborate with and influence people at various level

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our  FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the Team

Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

Marketing & Communications teams shape the firm’s brand and protect and grow the firm’s excellent reputation across the world. They deepen relationships with customers through shared passions with a best in class portfolio of partnerships including Madison Square Garden, The Chase Center & the US Open. Through the use of data and analytics, they create and deliver marketing campaigns or servicing messages through Chase.com, the mobile app, and paid media channels based on what is best for the customer.