Customer Insights Analyst
Full-time
Lifeway
Role Description
Lifeway is seeking a Customer Insights Analyst to provide advanced analytics support across Marketing, Sales, and Customer Support. This role will focus on customer segmentation, forecasting, campaign performance analysis, and delivering actionable insights that influence business decisions.
The Customer Insights Analyst leads complex analysis across customer behavior, marketing performance, and sales trends. This role partners cross-functionally to deliver insights that improve ROI, forecasting accuracy, and customer experience outcomes.
The ideal candidate will:
- Connect data to business outcomes
- Be a strong communicator with non-technical stakeholders
- Have experience in multi-channel marketing environments
- Be fully comfortable working across multiple teams
Qualifications
- Bachelor's degree, required
- Masters degree, preferred
- Advanced graduate degree (PhD, etc.), not required
- 4+ years analytics experience
- Strong SQL + Excel + BI tools
- Experience with marketing or sales analytics
- Exposure to forecasting / predictive modeling
- Business Intelligence systems
- SQL (advanced)
- Excel (advanced)
- Actively involved in an evangelical Christian church
Requirements
- Power BI
- Python or R
- A/B testing
- Attribution modeling
- Customer journey analytics
Benefits
- Comprehensive benefits plans including healthcare
- Vacation and sick time
- Holiday pay
- Care days
- 401(k) plan
- Maternity and paternity leave
- Adoption assistance
- Mission trip time
Company Description
Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members.
This is a remote position in the U.S. requiring minimal travel to Nashville for in-person team gatherings 2 - 4 times per year.
Vacancy posted 3 hours ago
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