CRM Data Analyst

Who Are Massive Rocket? Massive Rocket is a rapidly scaling Braze and Snowflake agency on a mission to transform how digital marketing, product, and engineering teams connect. In just five years, we’ve grown at speed and are now gearing up for our next big milestone: hitting $100M in revenue. We build human experiences at scale, powered by cutting‑edge web, mobile, cloud, data, and AI technologies. If you’re excited by innovation, love solving complex challenges, and want to help shape the future of digital experiences, you’ll feel right at home here. Every role at Massive Rocket is entrepreneurial. The people who thrive here don’t just focus on their own remit — they understand the goals of the teams around them and actively contribute to the success of their colleagues, customers, and partners. We’re building a culture of ownership, collaboration, and growth, and we’re looking for people who want to make a real impact.

Who Are We Looking to Add to Our Team? As a Technical Business Analyst at Massive Rocket, you'll bridge the gap between business objectives and technical delivery, helping clients and internal teams turn complex requirements into clear, actionable solutions. You'll work across CRM, customer data, Martech, and engineering teams to understand business challenges, shape use cases and customer journeys, define requirements, and ensure initiatives are ready for delivery. You'll act as a trusted partner to stakeholders throughout the delivery lifecycle, bringing structure and clarity to complex problems while keeping business outcomes and technical feasibility aligned. This role is ideal for someone who combines strong Business Analysis fundamentals with a practical understanding of customer data, CRM, CDPs, integrations, and Agile delivery. What Will You Do? • Lead workshops and stakeholder sessions to understand business objectives, challenges, use cases, and requirements • Translate business needs into clear requirements, epics, features, user stories, acceptance criteria, process flows, and backlog items • Work with Product Owners and delivery teams to manage, refine, and prioritise backlogs based on business value and technical dependencies • Analyse customer journeys, data flows, APIs, integrations, and platform interactions to identify dependencies, risks, and opportunities • Partner closely with CRM, Data, Engineering, and Solution teams to ensure requirements are understood and delivered as intended • Support the design of customer journeys, audience strategies, segmentation, personalisation, and lifecycle marketing use cases • Facilitate alignment between technical and non-technical stakeholders, proactively identifying blockers and driving resolution • Participate in Agile ceremonies including backlog refinement, sprint planning, reviews, and retrospectives • Continuously improve requirements, documentation, delivery processes, and ways of working across client engagements.