Marketing Manager
Ampcus
Ampcus Inc. is a certified global provider of a broad range of Technology and Business consulting services. We are in search of a highly motivated candidate to join our talented Team. Job Title: Marketing Manager
Location : Washington, DC ( Remote ). Job Description:
Location : Washington, DC ( Remote ). Job Description:
- This four-month temporary position will support community engagement strategy for Client's flagship social media accounts, with a focus on the Hispanic/Latino community. The position will report to the Sr. Director, Social Media and Marketing Integration.
- This contractor will assist with the development of social content and manage the calendar and delivery of content onto the social platforms, collaborating enterprise-wide to ensure growth in key social media metrics, in line with overall goals.
- Provides strategic guidance on social media content tied to Client issue areas and enterprise strategy priorities.
- Assists in the development and implementation of social media content, from initial concept to actual scheduling/posting of content on the social platform.
- Manages day-to-day relationships with internal business unit(s), including but not limited to our Multicultural, Strategic Communications and Editorial teams.
- Provides valuable strategic communications, as needed to proactively share ideas, opportunities, and best practices on a regular basis.
- Executes/implements social scheduling, copywriting, and publishing to platforms.
- Drafts social copy that effectively communicates and engages Client's audience across multiple platforms. Translates, as necessary.
- Maintains the Client brand voice on established and emerging social platforms.
- Drives brand equity.
- Engage prospects, members, and influencers (e.g., Client communities) and regularly reports on progress.
- Grows key metrics and provides reporting in line with Client's overall social media goals and strategy.
- Analyzes content performance and provides constructive guidance to better engage communities.
- Serves as the primary liaison with the social creative team (in-house and agency) with respect to the social media calendar.
- Maintains the Client brand voice on established and emerging social platforms.
- Supports Client's mission in social media.
- Grows brand champions and partners with influencers, if/when appropriate.
- Works with the social response/customer care team, as appropriate.
- Manages budget allocation and ensures that project objectives are met on time and within budget.
- Stays current on industry trends and technological developments, applying thought leadership and learning to Client's social media initiatives, as appropriate.
- Completion of a bachelor's degree in marketing, communications, journalism or a related discipline.
- 5-7 years of experience in managing social media platforms for a variety of clients at an agency or large, complex organization, including social content and community management. Paid media management is a plus.
- Previous multicultural marketing work experience. Bilingual in Spanish.
- Demonstrates a strong ability to manage/implement social content strategy and engage/grow communities.
- Demonstrates a strong ability to develop and manage social content for multiple stakeholders and audiences.
- Deep expertise in social media copywriting for large organizations and/or brands.
- Demonstrates an ability to use data, analytics, and audience metrics to measure and drive growth.
- Possesses a strong client service orientation and account management skills.
- Mastery of third-party scheduling tools, such as Sprinklr, Hootsuite, Spredfast, and third-party project management tools, including Air Table and Asana.
- Demonstrates excellent understanding of, and ability to work within, organizational politics, networks, and a matrix management system.
- Exceptional written and verbal communication skills in both English and Spanish.
- Strong presentation skills.
- Demonstrates strong interpersonal skills (e.g., listening, negotiating, facilitating, managing conflict, flexibility).
- Exceptional ability to foster solid business relationships.
- Demonstrates a strong working knowledge and understanding of social communications platforms, blogs, microblogs, mobile, user-generated sites, etc.
- Possesses a curiosity and passion for different cultures.
- Commitment to quality and accuracy -- strong attention to detail.
- Demonstrates a passion for quality written content.
- Possesses strong time management skills.
Vacancy posted 2 days ago
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