Director of Product, Engagement

Job Description

Stash exists to put a financial advisor in everyone's pocket: investing, banking, and personalized guidance in one app for everyday Americans to invest and save with confidence.

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Stash is hiring a Director of Product to lead Engagement; the in-app experiences that help people decide what to invest in, how much to put in, and what to do next.

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You will lead the product managers on Engagement, on web and mobile. You will be accountable for whether subscribers use the product and stay: product usage, recurring contributions, and retained paying subscribers. You will report to the Head of Product and partner as a peer with Design, Engineering, Marketing, Data, and Compliance.

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This is a player/coach role that is best for someone that wants to manage and develop people while staying hands on. You’ll set the strategy, manage 2-3 Product Managers, and lead by example as part of a team yourself.

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This position operates on a hybrid schedule, requiring you to be on-site in our New York office at least three days per week to work with stakeholders and foster team collaboration.

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What you'll do:

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• Set multi-quarter strategy for Engagement: guidance, investing and banking surfaces, and the habits that keep subscribers active
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• Hire, coach, and lead the Engagement product managers; set the bar for judgment, writing, and use of data
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• Own the Engagement roadmap across web and mobile, and decide what gets capacity when the team is pulled in more than one direction
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• Hold the team to outcomes: product usage, recurring engagement, and retained paying subscribers
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• Partner with Marketing so lifecycle messaging and the in-app experience tell one story
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• Run a rhythm of discovery, experimentation, and shipping inside regulatory guardrails
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• Represent Engagement in leadership forums with a clear story and numbers
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• Use AI in how you and your team do the work, and expect the same from the people you hire
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What we're looking for:

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• 10+ years in product management, including several years managing product managers
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• Strong consumer app experience: you have owned a mobile and/or web product people use in daily life, and you can talk about user and business impact with numbers
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• A track record on engagement, retention, or monetization, in addition to shipping new product
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• You can set strategy and still get into the details when a decision depends on them
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• Clear communication with executives, peers, and your team
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• A strong partner to engineering, design, marketing, and data
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• You use AI in your workflow today, or you are ready to adopt it here and with your team
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• Strong experimentation practice and fluency with product analytics (Mixpanel, Looker, or similar)
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Gold Stars

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• Subscription or other recurring-revenue consumer business
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• Fintech, investing, banking, or another regulated consumer product
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• Products built around habits and automation
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