Vice President of Channel Marketing
Confidential
Vice President of Channel Marketing
About the Company
A global asset management company based in Connecticut
Industry
Financial Services
Type
Privately Held
About the Role
The Company is seeking a Vice President of Channel Marketing to join its Global Marketing Team. The successful candidate will be responsible for leading the content strategy and marketing initiatives across wealth channels, with a focus on creating marketing campaigns and content that resonate with the firm's growing U.S. wealth distribution network. This role involves transforming affiliate insights into thought leadership and product marketing content, as well as developing campaigns across digital, events, and social platforms. The Vice President will also be tasked with building strong relationships within the firm's network to identify content opportunities and supporting marketing campaigns through various mediums, including videos, webinars, and conferences. Applicants for the Vice President of Channel Marketing position at the company should have a bachelor's degree in marketing, business, or a related field, and a minimum of 5-8 years' experience in channel marketing, product marketing, or wealth marketing within the asset management industry. A strong understanding of RIAs, broker/dealer, and independent firms is essential, as is knowledge of investment products and experience with alternatives and private markets investment solutions. The role requires a strategic thinker with the ability to lead and execute marketing initiatives that drive business growth and enhance the firm's presence in the market.
Functions
- Marketing
- Product Marketing
Vacancy posted 2 days ago
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