Digital Product Manager

Role Description

BCBST is hiring a Digital Product Manager for our Digital Transformation Team. We're looking for a strategic and customer-focused product leader who is passionate about creating digital solutions that make a meaningful impact. The ideal candidate brings strong product management experience, thrives in a collaborative environment, and can translate business needs into clear product strategies and actionable roadmaps. You are skilled at influencing stakeholders, building consensus, and driving initiatives from concept through delivery.

• Lead the development and execution of digital product strategies that enhance the experience of our members, customers, and business partners.
• Identify opportunities for innovation, build compelling business cases, define product requirements, and partner closely with business and technology teams to deliver high-value solutions.
• Balance customer needs, business priorities, and technical capabilities to guide products that drive measurable results.

Qualifications

• Bachelor's Degree or equivalent work experience required. Equivalent experience is defined as 4 years of professional work experience in a corporate environment.
• 6 years of experience managing consumer tools/technology, or equivalent experience required.
• 3 years of experience in a leadership/management role required.
• 1 year of project management, account management or similar experience required.
• Ability to work independently with minimal supervision or function in a team environment sharing responsibility, roles and accountability.
• Proficient in Microsoft Office M365 (Outlook, Word, Excel, PowerPoint, Teams, etc.) and SharePoint.
• Must be a team player, be organized and have the ability to handle multiple projects.
• Excellent oral and written communication skills.
• Strong interpersonal and organizational skills.

Requirements

• Healthcare payer/payor experience.
• Experience leading customer-facing digital products.
• Experience supporting products across multiple lines of business.
• Experience working with executive leaders and presenting product strategy and outcomes.
• Background developing product roadmaps, business cases, and digital strategies.

Benefits

• This is a remote role with occasional travel within Tennessee, including BCBST's headquarters in Chattanooga.
• Sponsorship is not available for this role.
• We foster a culture where innovation is encouraged, including using AI-enabled tools responsibly.

Job Responsibilities

• Leading agile teams in the ongoing management and advancement of digital products, channels, and programs.
• Developing innovative, industry-leading solutions that uniquely serve BlueCross and its customers.
• Leading digital initiatives and cross-functional teams by driving strategy, tactics, and delivery timelines.
• Identifying, researching and scoping key business opportunities in support of the future-state vision for digital solutions across products, programs, and campaigns.
• Building strong partnerships across teams in delivering excellent service.
• Working with key stakeholders throughout the organization to establish priorities, gain buy-in, and align resources appropriately.