Marketing Administrator

Position Summary Plans, develops, refines, and implements targeted marketing initiatives and plans. Develops, writes, and produces final product communications and advertisements for internal and external delivery to various departments and/or external segments; develops effective procedures for defining and tracking established and potential markets; coordinates the development and administration of tracking systems; tracks impact to measure and modify. Coordinates marketing projects and collaborates across digital, web, social media, content and creative communications initiatives to support organizational goals. Location St. Louis, MO 63110 Scheduled Hours 40 Job Description Primary Duties & Responsibilities Plans, develops, refines and implements targeted marketing initiatives and plans for internal and external delivery such as, but not limited to, promotional events, publications, event publicity, recruitment and advertising campaigns; researches relevant issues, solicits input from appropriate sources, conducts analyses and proposes various solutions and initiatives designed to achieve targeted marketing objectives and goals while coordinating project timelines, deliverables and stakeholder communication (can be external or across university campuses). Develops, writes and produces final product communications and advertisements for internal and external delivery to various departments and/or external segments; develops effective procedures for defining and tracking established and potential markets; coordinates the development and administration of tracking systems; tracks impact to measure and modify across print, digital, web and social media channels. Participates in the strategic planning, coordination and implementation of marketing and communications initiatives to increase visibility for departmental programs, faculty achievements, clinical services, research and educational missions. Collaborates across content, web, social media, design and multimedia efforts to support organizational goals. Delivers communications and presentations as well as provides training/teaching to various groups and departments ensuring a consistent, effective message, including best approach for communicating message, including research findings to the media and best practices for digital communications platforms. Serves as a liaison between the Department of Surgery, its divisions and sections, WashU Medicine marketing and communications teams, and other internal and external partners; facilitates communication, coordinates marketing initiatives and supports the successful execution of cross-functional projects and campaigns. Working Conditions Normal office environment Physical Effort Typically sitting at desk or table Repetitive wrist, hand or finger movement Occasional lifting (25 lbs or less) Equipment Office equipment Education Required Qualifications: Bachelor's degree Preferred Qualifications: Master's degree Certifications / Professional Licenses No specific certification/professional license is required for this position. No additional certification/professional licenses unless stated elsewhere in the job posting. Work Experience Marketing (3 Years) No additional work experience unless stated elsewhere in the job posting. Skills Backbase Front-End Web Development, Communication, Content Management, Context Awareness, Digital Marketing, Electronic Media, Interpersonal Communication, Microsoft Office, Oral Communications, Print Media, Project Coordination, Project Leadership, Social Media Awareness, Visual Literacy, Website Content Development, Website Development Management, Website Management, Written Communication Driver's License A driver's license is not required for this position. Grade G11 Salary Range $53,100.00 - $90,600.00 / Annually The salary range reflects base salaries paid for positions in a given job grade across the University. Individual rates within the range will be determined by factors including one's qualifications and performance, equity with others in the department, market rates for positions within the same grade and department budget. Benefits Statement Personal Up to 22 days of vacation, 10 recognized holidays, and sick time. Competitive health insurance packages with priority appointments and lower copays/coinsurance. Take advantage of our free Metro transit U-Pass for eligible employees. WashU provides eligible employees with a defined contribution (403(b)) Retirement Savings Plan, which combines employee contributions and university contributions starting at 7%. Wellness Wellness challenges, annual health screenings, mental health resources, mindfulness programs and courses, employee assistance program (EAP), financial resources, access to dietitians, and more! Family We offer 4 weeks of caregiver leave to bond with your new child. Family care resources are also available for your continued childcare needs. Need adult care? We’ve got you covered. WashU covers the cost of tuition for you and your family, including dependent undergraduate-level college tuition up to 100% at WashU and 40% elsewhere after seven years with us. EEO Statement Washington University in St. Louis is committed to the principles and practices of equal employment opportunity. It is the University’s policy to provide equal opportunity and access to persons in all job titles without regard to race, ethnicity, color, national origin, citizenship (where prohibited by federal law), age, religion, sex, sexual orientation, gender identity or expression, disability, protected veteran status, or genetic information. All qualified individuals must be able to perform the essential functions of the position satisfactorily and, if requested, reasonable accommodations will be made to enable employees with disabilities to perform the essential functions of their job, absent undue hardship. #J-18808-Ljbffr