Digital Account Manager
$60k - $65kCumulus Media
Digital Account Manager
Cumulus Media | (Chicago) has an immediate, fully remote (US-based) opening for a full-time Digital Account Manager to join our Performance Marketing team - our enterprise-level internal agency team. The ideal candidate will help support high-value clients on a pre-sale and post-sale basis, while also supporting a team of sellers to maximize digital revenue growth in some of our largest and most strategic accounts. As a Digital Account Manager, you will be responsible for assisting in growth of our client relationships, ensuring the delivery of high-quality digital campaign proposals and recaps. Additionally, you will also provide ongoing performance-based digital recommendations, sales support, campaign management, and assistance in presenting multi-channel, tactical digital solutions that include:
- Audio Streaming
- Podcast Advertising
- Display Advertising
- Programmatic Strategies
- Social Media Marketing
- Online Presence Solutions
- OTT and Video Advertising
- Paid Search Engine Marketing
- Email Marketing
You will have the opportunity to use your passion for digital marketing to develop personalized, innovative, full-scope advertising solutions to meet the marketing needs of new and existing clients through the integration of digital products and services focused on our advertisers' end goals.
Key Responsibilities:
- Work with multiple sales teams across the nation to strategize, plan, build, and present customized digital sales opportunities to high-level prospective advertisers with specific goals.
- Help guide operations teams to ensure that sold campaigns are executed and fulfilled with a high level of precision and performance to meet the client's expectations on costs and KPIs.
- Develop and illustrate digital marketing strategies that align with client goals and objectives.
- Manage the organization, process, and delivery of digital campaigns, ensuring they are executed on time, within budget, and to the highest standard.
- Collaborate with internal teams to develop creative strategies and innovative solutions that meet client needs and goals.
- Monitor campaign performance and provide regular reports to clients, highlighting successes and areas for improvement.
- Analyze and translate campaign performance metrics, providing insights and recommendations for optimization and improvement to meet client goals.
- Oversee ongoing internal reporting and account trackers in order to provide ongoing details about account health, project timelines, growth opportunities, monthly billing, etc.
- Lead proposal development (including the build-out of media plans and client/industry research), ongoing monthly reporting, and quarterly business reviews.
- Identify opportunities for revenue growth and work with clients to develop new projects and campaign renewals toward a shared revenue goal.
- Support strategic agency projects as needed (like onboarding a new platform, researching new products/partners, or setting up new offerings in our planning tools).
- Stay up to date with industry trends and best practices, sharing insights and knowledge with clients and internal teams
Qualifications:
- Bachelor's degree in marketing, advertising, or a related field preferred.
- 2+ years of experience in digital marketing, with a focus on account management.
- Strong project management skills, with the ability to manage multiple projects simultaneously.
- Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully.
- Demonstrated ability to self-motivated and task-oriented for complex and fast-paced projects.
- Time management and organizational skills, with high attention to detail.
- Excellent analytical and problem-solving skills.
- Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally.
- Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal teams.
- Proven track record of delivering successful digital campaigns that drive results.
- Knowledge of digital marketing channels, including SEO, PPC, social media, and email marketing.
- Familiarity with digital marketing tools, campaign metrics, and relevant digital marketing analytics platforms (like Google Analytics)
Pay Range: USD $60,000.00 - USD $65,000.00 /Yr.
What We Offer:
- Competitive Pay
- Focused, responsible and collaborative work environment with the ability to ask, "what if" and try innovative solutions
- Medical, Dental & Vision Insurance coverage
- 401K with company match
- Paid Vacation, Sick & Holiday time off
- Parental leave time off benefits, life insurance, disability insurance, wellness, and an employee referral bonus program
CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).
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