Marketing and Communications Associate
$84.9k - $110.4kSan Diego Community Power
Marketing and Communications Associate
San Diego, California
San Diego Community Power seeks a creative and proactive Marketing and Communications Associate to encourage participation in programs that benefit diverse customer segments in concert with the agency's mission to provide cleaner, cost-competitive electricity for nearly 1 million customers.
The Marketing and Communications Associate will be responsible for developing and executing marketing and communications strategies that drive engagement and awareness of Community Power's programs, specifically from its San Diego Regional Energy Network (SDREN) initiative. You will be a key player in our efforts to continue building a strong brand identity and establish Community Power as a leader in the clean energy industry.
Self-motivation, organization, flexibility, and attention to detail are essential to this position. A successful candidate will have a track record of coordinating innovative and successful marketing campaigns that have spurred meaningful program participation, an ability to set up and improve systems that build strong relationships and efficiencies across multiple marketing teams, and excellent writing and editing skills.
Community Power is a community-driven, not-for-profit public agency providing cleaner energy to the San Diego region. Formed in 2019, Community Power is the second largest Community Choice Aggregator (CCA) in California, serving nearly 1 million customer accounts across its member agencies: the Cities of San Diego, Chula Vista, Encinitas, Imperial Beach, La Mesa and National City, as well as the unincorporated areas of San Diego County.
At Community Power, we value diversity and are committed to creating an inclusive environment for all employees. We represent a diverse customer base and hope to hire employees that reflect our communities. We provide equal employment opportunities to all applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Essential duties and primary responsibilities include:
- Implements the planning, development, content creation and evaluation of program campaigns and collateral
- Collaborates with internal staff and contracted program implementers to ensure all content aligns with other strategic messaging
- Aligns common messaging and marketing strategies across programs
- Helps build and maintain a consistent brand, coaches others on brand, style, and messaging guidelines
- Develops and executes effective marketing and communications strategies to increase program awareness and participation
- Creates and curates engaging and informative content for SDREN.org, email campaigns and other channels
- Supports integration of SDREN into Community Power's public relations strategy and collaborates with the organizational communications team for broader efforts
- Stays up to date with related industry trends, emerging technologies and best practices
- Must be able to work various hours and locations based on business needs
- Attends and/or travels to meetings, and community events locally in San Diego to meet with stakeholders. May attend conferences in California and out of state as needed. Access to reliable transportation, and if driving an automobile, a good driving record. Community Power reimburses mileage expense at the IRS mileage rate
- Other duties as assigned
Knowledge, skills, and abilities include:
- Excellent project management skills with the ability to prioritize and manage multiple projects and stakeholders simultaneously, meet deadlines and work under pressure
- Strong writer, with a track record of writing compelling content for many audiences in a fast-paced environment
- Strong passion for public service and supporting underserved communities
- Excellent time management skills, ability to effectively work independently or in teams on multiple tasks or projects
- Effective at creating and delivering key messaging
- Excellent organizational skills and attention to detail
- Ability to communicate clearly, concisely and persuasively, verbally and in writing
- Tact, diplomacy and discretion in dealing with sensitive and complex issues
- High proficiency with the Microsoft Office Suite, including Word, Excel, PowerPoint and SharePoint as well as the ability to use virtual meeting applications
- Familiarity with website content management systems such as WordPress
- Familiarity with digital media platforms, such as Google Analytics, social media management tools and advertising platforms
- Must reside in San Diego County or be willing to relocate upon hire
- Ability to work nights and weekends
Preferred:
- Advanced methods and techniques for creating effective marketing, media and communications materials
- Ability to do basic graphic design, photography and video production
- Knowledge and/or passion for energy, sustainability and electrification
Qualifications, experience, and abilities:
Any combination of education and experience that would provide the knowledge, skills and abilities listed. A typical way to obtain the required qualifications would be:
A four-year degree or higher from an accredited college or university in marketing, communications or a related field. Candidates should have two (2) to three (3) years of experience in marketing or communications, including supporting multiple clients, programs or products with diverse audiences at once. Four (4) additional years of professional experience may be used in place of a degree.
Work environment and conditions:
Prolonged periods sitting at a desk and working on a computer. The position requires occasional carrying, lifting and/or moving objects up to 25 pounds. Reliable transportation to be able to attend SDCP events, meetings, and workshops as needed is expected. Regular travel locally, up to 50% of the time.
Compensation:
Salary Range: The position salary range is: $84,900 - $110,400; with exact compensation to be determined by Community Power, depending upon experience.
Benefits: Standard benefits package including but not limited to:
Insurance: Community Power covers 100% of health benefits, including medical, vision, and dental insurance, for eligible FT employees and their dependents. Also provided is a $100,000 Life & AD&D policy, STD and LTD coverage that is 100% paid by Community Power.
Retirement: Community Power offers a 457(b) plan for employee contributions and contributes 10% of eligible compensation to the employee's Money Purchase Plan.
Paid Time Off: 11 holidays per year + paid winter holiday (between 12/24-12/31), 160 hours of accrued paid time off per year (increases with time in service), and 96 hours per year of accrued paid sick leave.
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