Field Marketing Manager

Field Marketing Manager

San Diego, CA

About the Role

As our Field Marketing Manager, you'll play a key role in bringing the Express Flooring brand to life through high-impact events that generate excitement, build community connections, and drive business growth. You'll lead the planning and execution of local events, trade shows, home and garden shows, community partnerships, and company-hosted activations while recruiting, developing, and coaching a team of Brand Ambassadors who represent our brand in the field.

This is an opportunity for a strategic, hands-on leader who thrives on building high-performing teams, managing multiple priorities, and creating events that generate qualified leads and deliver measurable results. Working closely with the Director of Events, you'll help expand our event presence, optimize performance, and strengthen how we connect with homeowners in the communities we serve.

Job Type: In-Person; Full-Time Compensation: $60,000-$70,000 annual salary Location/Territory: Southern California | San Diego & Orange County areas Regular Schedule: Thursday–Monday with Tuesday & Wednesday off; Weekend availability is required, as many of our events, trade shows, and community activations take place on Saturdays and Sundays.

Travel throughout the assigned territory is required based on the event schedule.

What You'll Do

Event Strategy & Execution

• Plan, coordinate, and execute a variety of local marketing events, including trade shows, home and garden shows, community partnerships, and company-hosted activations.
• Ensure every event is professionally executed, delivers an exceptional customer experience, and maximizes lead generation opportunities.
• Maintain event displays, promotional materials, and equipment to ensure brand standards are consistently met.

Team Leadership & Development

• Recruit, onboard, coach, and develop a high-performing team of Brand Ambassadors.
• Provide ongoing in-field, virtual, and in-person coaching focused on lead generation, customer engagement, sales methodology, and brand representation.
• Foster a culture of accountability, collaboration, and continuous improvement through regular feedback and performance coaching.

Business Performance

• Partner with the Director of Events to execute strategies that improve event performance and achieve territory goals.
• Track budgets, event performance, and key metrics to evaluate success and identify opportunities for continuous improvement.
• Prepare reports and communicate results, insights, and recommendations to leadership while managing resources to maximize return on investment.

Territory Growth & Talent Strategy

• Identify and secure new event opportunities, sponsorships, and community partnerships that expand Express Flooring's presence and support territory growth.
• Build and maintain relationships with local organizations, event coordinators, and community partners to strengthen our market presence.
• Partner with staffing agencies and recruiting teams to build a pipeline of Brand Ambassadors who deliver exceptional customer experiences and support market expansion.

What You'll Bring

Required

• 3–5 years of experience in event marketing, field marketing, sales, retail leadership, or a related field.
• Proven experience planning and executing events while leading and developing high-performing teams.
• Strong project management, organizational, and communication skills with the ability to manage multiple priorities and budgets.
• Analytical mindset with the ability to evaluate event performance and make data-driven decisions.
• Proficiency with Microsoft Office Suite.
• Ability to travel throughout the assigned territory and work weekends as required.

Preferred

• Bachelor's degree in Marketing, Communications, Business, or a related field, or an equivalent combination of education and experience.

Why People Love Working Here

• Make your mark. Your work is highly visible—from leading memorable events to growing our presence in the communities we serve.
• Own your impact. You'll have the autonomy to build relationships, grow a territory, and see the direct results of your efforts as our brand continues to expand.
• People-first culture. We're building something great together with a team of Problem Solvers, Ambitious thinkers, Caring teammates, and people who are simply Likable.

Benefits & Perks

• Comprehensive medical, dental, and vision plan options
• Free virtual healthcare for employees and family members
• Health Savings Account (with HDHP enrollment)
• Health & dependent care flexible spending accounts
• Company-paid basic life insurance
• Voluntary supplemental life insurance
• Company-paid short-term disability insurance
• Voluntary long-term disability
• Company-paid Accident and Hospital Indemnity
• Free Bereavement and Life Planning Support for employees and family members
• 401(k) with company match (Pre-tax & Roth options)
• Paid PTO, bereavement leave, and maternity leave
• 7 company-paid holidays
• Employee Assistance Program (EAP)

Full compensation packages are based on candidate experience and relevant certifications.

Compensation Range

$60,000 - $70,000 USD

About Us

Express Flooring, a leading provider of residential and commercial flooring solutions in multiple states, is seeking highly spirited and dedicated professionals to join our team in various positions. Our mission is to deliver a superior floor covering experience to our customers by offering top-quality products, professional installation, and unparalleled customer service.

As a rapidly expanding company, we are always looking for ambitious individuals who are not just looking for a job, but a rewarding career. We value problem solvers who are passionate about finding innovative solutions to challenges. At Express Flooring, we care deeply about our employees and strive to provide unlimited potential for growth, job security, highly competitive earnings, and comprehensive benefits packages for our full-time employees.

Express Flooring is committed to a diverse and inclusive workplace. Express Flooring is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.