Director, Analytics

Position at Fingerpaint Marketing Reset your expectations of a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It's that curiosity that's at the heart of everything we do. From our legendary people-first culture to the hundreds of Fingerpainters who define us, we've reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate. Description Position at Fingerpaint Marketing Reset your expectations of a health and wellness agency. From our inception, Fingerpaint has been driven by an unstoppable collective spirit of possibility. It's that curiosity that's at the heart of everything we do. From our legendary people-first culture to the hundreds of Fingerpainters who define us, we've reimagined what it means to be a healthcare and wellness advertising agency. Here, creativity happens naturally—we attract top talent and give them a space to grow and collaborate. The Opportunity: Role Summary We are seeking a highly motivated and talented Director, Analytics to join our dynamic team. This individual will be instrumental in elevating and optimizing current reporting programs, processes, and outputs, as well as finding new ways to support clients with a data-driven focus . The Activation Analytics team oversees our media-based analytics programs and omnichannel campaigns, defining reporting programs that define key business outcomes, objectives and key performance indicators (KPIs). Note: Must reside within 90 miles of Cedar Knolls, NJ. Key Responsibilities Core Function Oversee a portfolio-level reporting and analytics program. Own and direct all aspects of client development and direction; ensure client satisfaction with project deliverables. Support cross-functional projects using data modeling and analysis techniques to discover insights that will guide strategic decisions. Oversee team management, reporting objectives, and key performance indicators process to identify trends and evaluate the success of client initiatives and objectives. Manage direct reports and mentor team outside of client deliverables. Serve as your portfolio’s liaison to Activation Analytics leadership and work closely with the data engineering team, digital strategy team, and cross-office peers to continue to grow and optimize Fingerpaint’s data initiatives, analytics programs, and practices. Examine, interpret, and communicate results and business impact of analytical initiatives to key internal stakeholders and client teams. Develop and own analysis approach for engagement activities, targeting analysis, reporting, and ad hoc requests with a focus on omnichannel. What You’ll Bring: Required Qualifications Education: Bachelor's degree in a relevant field such as Marketing, Science, or Communications. Experience: 7-10 years of analytics and reporting experience, with a background in pharmaceutical and digital marketing (can be combination of client and agency experience). Specialized Knowledge Understanding of and experience using analytical concepts and statistical techniques: hypothesis development, designing tests/experiments, analyzing data, drawing conclusions, and developing actionable recommendations. Working knowledge of data mining principles: predictive analytics, mapping, collecting data from multiple data systems on premises and cloud-based data sources. Familiarity with syndicated data sources (eg, IQVIA, claims data, etc). Skills Expertise with BI platforms (Tableau, Data Studio, etc.) and programming languages like SQL. Excellent communication, interpersonal, and management skills are required. Strong problem-solving, quantitative, and analytical abilities. Demonstrated ability to prioritize and manage workload and meet project deadlines. Provide subject matter expertise to internal and external customers. Must enjoy working in demanding environment as a key member of a dynamic, team-based organization. Don’t meet every single requirement? That’s okay! Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Fingerpaint, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles! Fingerprint Group provides equal employment [and affirmative action] opportunities to all applicants and employees. We are proud to recruit qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status. #J-18808-Ljbffr Fingerpaint Group