Business Development Manager
iSoftStone
Business Development Manager Hardware & AI Infrastructure
Turkiye, Ankara | Remote | Full-Time
We are looking for a driven and strategic Business Development Manager to spearhead commercial growth and channel expansion across Turkey. In this role, you will lead end-to-end sales and ecosystem development for our complete hardware lineup spanning commercial laptops, high-performance gaming laptops, AI Laptops (Copilot+ PCs), and enterprise AI Servers & GPU infrastructure.
You will drive revenue through dual channels: managing direct engagements with Corporate (B2E) and Public Sector (B2G) accounts, while developing and managing top-tier distributors, IT retailers, and system integrators (SIs) to maximize regional market coverage.
What We Are Looking For
- Bachelor's degree in related fields.
- 46 years of business development or channel sales experience handling hardware, PC products, or IT infrastructure.
- Proven track record managing distributor networks and consumer/commercial retail channels, plus closing direct B2B / B2G deals.
- Established contacts with key IT distributors and retailers in Turkey, alongside familiarity with government procurement processes.
- Good understanding of commercial PC hardware, consumer gaming laptops, AI PC trends (NPUs, Copilot+), and enterprise AI server compute.
- Flexible and willing to travel across Turkey for partner visits and executive meetings.
- Professional fluency in English is required.
- Strong commercial acumen, negotiation skills, relationship-building capability, and target orientation.
What You Will Do
- Channel & Ecosystem Management: recruit, onboard, and manage key distributors, IT retail chains, and value-added resellers (VARs) across Turkey
- Establish joint go-to-market strategies, channel incentive structures, sell-through targets, and rebate programs to maximize product reach
- Conduct regular sales enablement, product training, and stock velocity monitoring for distributor and retail sales teams; ensure optimal product availability, shelf presence, and campaign execution across partner stores
- Direct Sales & Government Relations: drive high-value direct sales opportunities for corporate PC fleets and AI server infrastructure
- Leverage existing networks to build relationships within government agencies, statutory bodies, and GLCs; monitor, prepare, and manage government tender submissions and public sector procurement
- Regional Travel & Market Expansion: travel across Turkey to engage key retail partners, distributors, and enterprise decision-makers; represent the company at regional trade shows, product launches, and partner summits
- Pipeline & Commercial Execution: forecast channel sell-in/sell-through metrics and maintain an accurate direct deal pipeline
- Collaborate with internal operations and pre-sales engineers to resolve fulfillment, warranty, and technical query bottlenecks
Key Skills
Channel Sales Distributor Management B2B / B2G / B2E Government Tenders AI PCs & Copilot+ Enterprise AI Servers GPU Infrastructure Negotiation
iSoftStone is a global IT service and consulting company that creates value and drives success through technology solutions, service excellence, and digital innovation. We specialize in web and application development, software testing and support, data and content management, digital experience, accessibility, and data for machine learning and AI. With 20 delivery centers and more than 90,000 employees worldwide, iSoftStone is proud to serve some of the world's most well-known businesses, including 90+ Fortune Global 500 companies.
iSoftStone$100k
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