Head of Marketing

Exciting opportunity to join a top tier personal injury law firm and combine strategic planning with hands-on execution!

What you'll do:

• As the Head of Marketing, you will have ownership of the firm's marketing strategy , creative execution, advertising investments, brand development, market presence, social media, and community engagement

• Develop and execute the firm's annual marketing strategy

• Lead creative design initiatives i ncluding digital, print, outdoor advertising, video, collateral, and brand assets

• Own the firm's creative direction and ensure consistency of messaging, visual identity, and brand standards


• Oversee planning, negotiation, placement, and performance of media buys including television, radio, billboards, sponsorships, and community marketing initiatives

• Manage agency relationships , media vendors, production partners, designers, videographers, and consultants

• Oversee website content, social media strategy, digital presence, and reputation management

• Own the marketing budgets, advertising expenditures, and return on investment across marketing initiatives

• Analyze campaign performance, brand visibility, audience engagement, and marketing effectiveness

• Develop and maintain reporting dashboards, recurring reporting processes, vendor scorecards and provide regular marketing performance updates to executive leadership

• Support community engagement, sponsorships, events, public relations, and referral development initiatives

Compensation

• Base Salary: $150,000 - $220,000k

Benefits

• Medical, Dental, and Vision Insurance
• 401(k) with Company Match
• Unlimited Time Off - In your cover letter tell us your favorite vacation spot
• Dog-Friendly Campus
• Supportive Team Environment
• Hybrid role
• Friday Happy Hour

Requirements

What you'll bring:

• Bachelor's degree in Marketing, Communications, Business, Graphic Design, or related field preferred

• Three (3) or more years of progressive marketing leadership experience

• Experience managing creative design, advertising campaigns, and media buying

• Strong understanding of television, radio, billboard, digital, and community-based advertising


• Experience overseeing creative development from concept through execution

• Strong project management, vendor management, and organizational skills

• Ability to balance strategic planning with hands-on execution


• Experience analyzing marketing performance and making data-driven decisions

• Experience within legal services, professional services, healthcare, or other service-based industries preferred

You will possess these Core Values :

• Committed - fearless, driven, accountable, resilient
• Mindful - prudent, critical thinking, results oriented problem solvers
• Agile - continually improve, love to learn, flexible
• Collaborative - kind, authentic, FUN, team player who loves to win

Salary Description


$150,000 - $220,000