Senior Account Manager

Overview

We're seeking a highly motivated, independent self-starter based in New England to join our growing team as a Senior Account Manager. In this role, you will serve as a trusted strategic partner to clients, confidently leading conversations that align with their business objectives while ensuring the seamless execution of marketing strategies across multiple channels.

As a senior member of our team, you will own a portfolio of key client relationships, proactively rally internal teams to drive action, and provide strategic and day-to-day guidance to more junior account staff. You'll be looked to as a mentor and a steady hand on complex accounts - someone who can navigate ambiguity, distill complexities with clarity and concision, manage up and across, and keep high-stakes work on track and exceeding client expectations. You thrive in a fast-paced environment, are comfortable owning outcomes (including tough conversations), and are passionate about delivering impactful results from start to finish.

About Anchour

Anchour is a creative agency of 40+ and growing, focused on building unforgettable brands and digital experiences that help businesses punch above their weight. Headquartered in Maine, we specialize in serving SMBs and startups across industries like consumer goods, home services, financial services, retail, and professional services.

As a full-service agency, we offer strategy, branding, website design, development, copywriting, and performance marketing solutions. At Anchour, we believe in cultivating an inclusive environment where creativity, curiosity, and collaboration thrive.

What You'll Do

As a Senior Account Manager, you will be at the center of client relationships, driving strategic conversations and ensuring the successful execution of their marketing initiatives - while also helping shape how our team operates. You'll collaborate with project managers, creatives, digital marketers, and other Anchour team members to align client goals with actionable strategies and deliver exceptional results.

• Lead Key Client Relationships: Serve as the primary strategic point of contact on our most important or complex accounts, building trust through clear communication, sound judgment, and reliable follow-through.
• Drive Strategic Conversations: Guide discussions to align marketing efforts with client objectives, proactively surfacing challenges and identifying growth opportunities before they become problems.
• Own Project Execution: Take full ownership of projects from scoping and timelines to approvals and final delivery, ensuring all work meets quality standards and stays on schedule.
• Collaborate Across Teams: Partner with internal teams to align priorities, advocate for the client's vision, and maintain momentum on all initiatives.
• Mentor & Support the Team: Provide guidance and support to account managers and coordinators, helping them build strategic thinking skills and client management confidence.
• Facilitate Feedback & Updates: Lead meetings, manage client communications, and streamline feedback loops to keep projects moving and stakeholders informed.
• Champion the Client's Vision: Advocate for the client's goals internally, ensuring their vision and brand are consistently represented across all deliverables.
• Lead Strategic Roadmaps: Partner with clients and internal teams to develop long-term strategic plans and actionable roadmaps that align with their business growth objectives, and help set the strategic direction for your accounts.
• Communicate Marketing Value: Use your knowledge of paid ads, email marketing, SEO/SEM, organic social, and analytics to articulate strategy, defend recommendations, and clearly connect performance to business outcomes.
• Drive Account Growth: Proactively identify opportunities for account growth, and take the lead on proposals, scopes, and agreements to expand client success - including supporting pricing and negotiation conversations.

This role is based in New England and requires occasional in-office collaboration and in-person client meetings.

What We'd Like To See

We're looking for someone with a combination of seasoned strategic insight, exceptional communication skills, and a deep understanding of integrated marketing campaigns - along with the maturity to lead both clients and colleagues.

• Agency Experience: 5+ years of experience in account management or strategy roles at a creative, branding, or marketing agency, including experience managing complex accounts or mentoring junior staff. Candidates without agency experience will not be considered.
• Marketing Expertise: Strong, well-rounded understanding of marketing channels like paid ads, email, SEO, social, and analytics - and how they drive business results.
• Strong Communicator: Skilled at leading high-stakes client conversations, presenting work, managing expectations, and navigating difficult conversations with clarity and professionalism.
• Strategic Problem Solver: Adept at identifying and addressing challenges with tact and professionalism, while proactively seizing opportunities for account growth.
• Organized & Detail-Oriented: Capable of managing multiple client relationships and projects simultaneously, balancing competing priorities without losing sight of big-picture objectives.
• Collaborative Leader: Comfortable working cross-functionally with internal teams, mentoring less experienced colleagues, facilitating collaboration, and aligning diverse perspectives to deliver results.
• Adaptable & Curious: Passionate about staying current on industry trends, tools, and best practices, and about bringing new ideas and innovations to clients and the team.
• Client-Focused: Thrives on building strong client relationships and delivering impactful, results-driven marketing strategies.
• New England-Based: Must be located in New England, with the ability to occasionally meet in person with clients or team members.

Work Style

• A collaborative and ego-free personality, with enthusiasm for working with and receiving input from our team and clients.
• Entrepreneurial mentality, comfort wearing many hats, and balancing many projects and priorities.
• Genuine curiosity and a hunger to understand the "why" behind client challenges.
• A sense of humor and humility - you take the work seriously, but not yourself.
• Comfortable stepping into a mentorship role and helping raise the bar for the account team as a whole.