Digital Marketing Manager
$116k - $135kStarr Companies
Digital Marketing Manager
Join Starr, a global leader in commercial insurance with over a century of expertise. We empower our employees to innovate, make impactful decisions, and build lasting client relationships worldwide. At Starr, you'll work in an entrepreneurial culture alongside accessible leaders, leveraging our financial strength and vast industry experience to deliver solutions for our clients, no matter how complex. Grow your career with a rapidly growing company that invests in its people and their ability to drive real progress.
We are seeking a highly motivated, experienced, and creative Digital Marketing Manager with a demonstrated track record of hands-on production and execution across both print and digital media. The ideal candidate is an Adobe Creative Cloud expert (Premiere, Photoshop, Illustrator and InDesign), has strong proficiency across the Microsoft Suite, and brings extensive experience in CMS and email marketing platforms. Salesforce familiarity is essential. The right person for this role is a self-starter able to translate concepts and ideas into compelling, fully executed deliverables, while also guiding a team towards project success.
Key Responsibilities:
- Creative Production & Execution
- Develop and produce high-impact digital and print collateral using Adobe Creative Cloud (Premiere, Photoshop, Illustrator, InDesign)
- Oversee and execute the design and creation of sales, marketing, and communication materials across all channels
- Digital Marketing & Content Management
- Manage and update website and CMS platforms; ensure optimal user experience, consistency, and visual appeal
- Plan, design, and execute email marketing campaigns using industry-standard platforms
- Create multimedia content (graphics, video, presentations, etc.) tailored for target audiences
- Project & Team Management
- Lead and mentor a small creative and digital marketing team to ensure project timelines and quality standards are met
- Collaborate with stakeholders to gather needs, present ideas, and deliver completed collateral
- Performance Analysis & Reporting
- Utilize Salesforce and analytics platforms to track campaign performance, prepare reports, and provide actionable recommendations
- Continually optimize ongoing projects and creative assets to maximize ROI and engagement
- General Tools & Platform Management
- Maintain deep fluency with Microsoft Suite (Word, PowerPoint, Forms, Outlook) for daily operations and project documentation
- Manage and organize various digital assets and resources efficiently
- Minimum 3-5 years of hands-on experience in digital marketing, creative design, or related roles
- Expert proficiency in Adobe Creative Cloud, with a focus on Premiere, Photoshop, Illustrator, and InDesign (portfolio required)
- Extensive experience working with CMS (Sitecore or equivalent) and email marketing platforms (Pardot or equivalent)
- Proficient in Salesforce for campaign tracking and reporting
- Advanced skills in Microsoft Suite: Word, PowerPoint, Forms, Outlook
- Proven ability to independently take projects from concept through execution to delivery
- Strong team leadership, project management, and interpersonal skills
- Excellent verbal and written communication
- Bachelor's degree in Marketing, Communications, Graphic Design, or related field
- Full-time, in-office position
Qualifications:
Work Requirements:
For individuals assigned and/or hired to work in New York, Starr Insurance Companies is required by law to include a reasonable estimate of the compensation range for this role. The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets: experience and training: licensure and certifications: and other business and organizational needs. A reasonable estimate of the current range is $116,000.00 - $135,000.00
Starr is an equal opportunity employer, which means we'll consider all suitably qualified applicants regardless of gender identity or expression, ethnic origin, nationality, religion or beliefs, age, sexual orientation, disability status or any other protected characteristic. We recruit and develop our people based on merit and we're committed to creating an inclusive environment for all employees. We offer first class training and development opportunities to all employees. Our aim is to grow our own talent and bring out the best in people.
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