Copywriter

Role Description

The Copywriter supports the brand voice and storytelling of Children’s Miracle Network by creating clear, engaging, and audience-focused content for promotional, fundraising, marketing, and communications materials. This role writes and edits content across print, digital, social, video, audio, event, and campaign channels. The Copywriter partners closely with the Communications and Brand teams to understand brand architecture and bring messaging to life for key audiences. This role helps ensure all content is consistent with CMN’s brand voice, style guidelines, and mission to bring people together to raise money for children’s healthcare in local communities.

Core Duties

• Content Creation and Editing: Write, edit, and proofread compelling content for designated creative pieces, including print, digital, social media, video, audio, event, campaign, and partner-facing materials.
• Brand Messaging and Storytelling: Translate brand messaging across different assets, channels, and audiences while ensuring content aligns with CMN’s brand architecture, voice, tone, and style guidelines.
• Cross-functional Collaboration: Partner with the Communications, Brand, Creative, Marketing, Program, and fundraising teams to understand project goals, audience needs, and campaign priorities, and to develop cohesive messaging across the organization.
• Event and Campaign Communications Support: Collaborate with Communications and other cross-functional teams on content needs for major organizational events and initiatives, including Elevate, Play Yellow Experience, Ignite, and other priority campaigns.
• Content Quality and Process Improvement: Review content for clarity, accuracy, consistency, and audience impact; identify opportunities to improve copy, messaging, workflow, and content development processes.

Additional Duties

• Create headlines, body copy, calls to action, scripts, talking points, and other written materials for marketing and promotional use.
• Assist with developing copy guidelines, templates, and messaging tools that support consistent brand expression across platforms.
• Adapt content for different audiences, including donors, partners, hospitals, employees, volunteers, and community supporters.
• Support website, email, social media, presentation, and print content needs as assigned.
• Gather, organize, and summarize information from internal teams to support content development.
• Partner with designers and creative team members to align copy with visual concepts and final deliverables.
• Participate in brainstorming sessions and contribute creative writing ideas early in the development process.
• Stay informed on nonprofit, fundraising, marketing, communications, and content best practices.
• Use feedback from stakeholders to revise and improve content.
• Support evolving organizational needs with flexibility, initiative, and a collaborative spirit.

Qualifications

• Bachelor’s degree or equivalent experience in English, Communications, Journalism, Marketing, Creative Writing, Public Relations, or a related field.

Requirements

• 2-4 years of relevant experience in copywriting, content development, marketing, communications, public relations, nonprofit communications, or a related field.
• Experience writing clear, compelling content for a range of channels, including print, digital, social, video, audio, event, and campaign materials.
• Experience in creative writing and adapting messages for different audiences and communication needs.
• Ability to collaborate across the full organization and work with cross-functional teams to develop strong content.
• Ability to translate brand messaging across different assets, mediums, and audiences.
• Strong writing, editing, proofreading, verbal communication, and interpersonal communication skills.
• Ability to follow brand voice guidelines, style standards, and content development processes.
• Strong organizational skills with the ability to manage multiple projects, meet deadlines, and respond to shifting priorities.
• Ability to accept feedback, revise content, and work collaboratively with creative and communications partners.
• Working knowledge of Microsoft Office, Office 365, SharePoint, and common digital collaboration tools.

Benefits

• Health Coverage: Medical, dental, and vision insurance
• Retirement: 403(b) plan with generous organizational contributions
• Paid Time Off: PTO program based on tenure
• Leave Benefits: Family and medical leave in accordance with federal and applicable state laws
• Insurance: Short- and long-term disability, plus employer-paid life insurance
• Additional Perks: Employee Assistance Program (EAP), wellness initiatives, and professional development opportunities